Notice I said "at the moment". Retailers seem to be changing prices & bundles at least daily in this market this time of year
I totally understand and agree with you about the price fluctuation. While the price has been fluctuating from $699 - $710 for the past couple days, at the time you posted, the free bundle had been valid for several days. Also they give you $2 in MP3 credits as part of the deal (not a big plus, but something). Again some people may not be interested in the backpack, lens, and 16GB SDHC card for the $10-20 difference. I was just commenting to show for those that were interested.
Also for those not interested in the Kit Lens and Amazon Bundle, Adorama also has the Body only for ~$620 and Amazon has it for ~$635
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