The only problem is, 99% of the time, you won't be able to smoke them because the competition is simply not "fair." And I say that because I'm a Windows Phone owner myself, having had one since December 2010. Why? Because everything they're going to have you do, as shown in the videos, are literally built directly into latest version of the Windows Phone OS (7.5) without the use of an app. Finding a good restaurant close by. Posting a picture you just took to your social networks in one press. Connecting with all your friends from different social networks on one screen.
Not to mention you're going to be pitted against someone purposely trained to make sure that, once again, you're going to lose 99% of the time. And I wouldn't put it past them to play some tricks as well, such as being on a faster internet connection, for say, in the first place than yourself. EDIT: Looks like you figured that out already while I was writing this post
Bottom line is, you're going to be pitted against an employee specificially trained to make sure that you lose and they win and a phone that's, to put it bluntly, specifically made to complete the actions they give you in a no-brainer fashion. Unless if you have a Windows Phone yourself (which is disqualified, no surprise there) or find a way to one-up them good, seriously, you're going to walk out of your local Microsoft Store disappointed.
Sorry if this is a downer - but you'll see what I'm saying when you get there if you haven't already in the videos
FREE GIFT OFFER
Entrants that lost the Challenge can get a free Windows Phone by recycling their losing smartphone. This offer does not include the following Windows Phones: Nokia Lumia 800 Unlocked GSM Phone Entertainment Bundle - Magenta, CYF-00058 and Nokia Lumia 800 Unlocked GSM Phone Entertainment Bundle - Black, CYF-00059
Oh I know and there are things embedded into my OS that require more steps to complete on Windows Phone. So to each his own.
I've seen some of the Youtube videos. There were a couple that beat it mostly HTC phones, an old Apple iPhone (still not sure how that happened to be quite honest..), and a Nokia PureView, which Nokia was fine with since the Windows Phone used during the contest was a Nokia Lumia 800.
This is true. These tasks, however, that MS tests aren't uncommon, and many people who use their phone a lot for popular social media would benefit greatly by saving steps or time from using the WP. That is most of the point. The WP also is faster natively than many due to MS's restrictions to processor/specifications so the OS and apps are built around a predefined set of hardware.
"An opinion, when contradictory to FACT, is no opinion at all. It's a LIE"
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