The Red Bulletin magazine covers the very latest news from the world of Red Bull in an inimitably witty, intelligent and pithy style. With enthralling articles, first-class photographs and extraordinary design on topics like action, sports, travel, arts and music, The Red Bulletin exceeds readers' expectations.
Red Bull had their soap box race on my street here in North Dallas and as consolation for shutting down the street for the whole day they gave us one of these magazines with two cards for free 1 year subscritions and a four pack of red bull. It is kind of neat from the one issue I have read, if you want I will give you a code for a free year subscription, just PM me. I only have two though, so the first two people who have been registered with SD > 1 year to PM will get them. Psyphris, you get a pass on the one year rule if you want, just PM if interested.
Red Bulletin joins other marketers' efforts to build their own media products, such as Procter & Gamble's quarterly Rouge magazine, Johnson & Johnson's Babycenter website and the Kraft Big Fork, Little Fork app for the iPad. They don't always work -- remember Bud.TV? -- but they appeal to marketers because they offer relationships with consumers and control over the environment that regular consumer media doesn't.
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