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MSRP - Discount (offered by dealer) - Rebates (offered by manufacturer) = Price. Military rebate, college grad rebate, current owner rebate, etc.. are pretty common and they're offered by the manufacturer. You can't negotiate on these. Typically a dealer will advertise the lowest possible price on a vehicle to get your attention. The ad might read something like: $18000 MSRP - $2000 Dealer Discount - $500 Military Rebate - $1500 College Rebate = $14000 NET PRICE If you go in thinking you'll get the car for $14K and don't qualify for the rebates then your price will be $16K. |
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| 11-30-2012, 12:03 PM | |
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I'm no fan of dealerships, but I recognize they're in business to make money. Why would they sell you a car at a loss? All the pricing is already on Truecar. If you go into the dealership trying to drive the hardest bargain and screw them out of every last penny they'll just think you're an ass. I'd rather go in, tell them what I think is a fair price, and we both walk away happy. Dealer makes a couple bucks, I get a decent deal. There's always someone who paid a better price, got a better deal, whatever... but I honestly don't mind paying a couple hundred bucks more. An extra $200 on a $20K purchase is pennies especially if it's amortized over a 5 year loan. |
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-The San Francisco Bay Area, commonly known as the Bay Area, is a metropolitan region that surrounds the San Francisco bay in Northern California.
-The Bay Area is home to approximately 7.2 million people. -The San Francisco Bay Area is one of the wealthiest regions in the U.S. |
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