Not sure why it's not working for some of you. I had no problems applying the code and getting a $20 discount on my order. I even see the deal showing on the front page when I go to the Amazon website as well.
Amazon has made Kindle discounts available to Prime members in the past, could that be it? It looks like my wife's Prime membership has lapsed in the past few days so as of right now it says it's not working with a standard account.
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