Dos Equis Go For Game Day Greatness Promotion ~ 1/2/17 & 1/15/17

Instant-Win Game begins at 12:01 Eastern Time (ET) on 8/1/16 and ends at 11:59 p.m. ET on 1/15/17 or when all Instant-Win prizes have been awarded, whichever is earlier ("Instant-Win Period").

Secondary Sweepstakes: Secondary Sweepstakes begins at 12:01 a.m. Eastern Time (ET) on 8/1/16 and ends at 11:59 p.m. ET on 1/15/17.

Grand Prize Sweepstakes begins at 12:01 a.m. Eastern Time (ET) on 8/1/16 and ends at 11:59 p.m. ET on 1/2/17.

Promotion is open to legal residents of the fifty (50) United States and the District of Columbia, who are twenty-one (21) years of age or older as of date of entry except that residents of New Jersey and Texas are not eligible to win an Instant-Win prize.

Online entry: www.DosEquisCFP.com or https://xxgoforgamedaygreatness.com/

Text entry: text "XXCFP" to 88850. Upon receiving a verification message, you will receive an automated reply with a link to a website with complete details about the Promotion.

Valid Bottle Code: Beginning November 1, 2016, look for specially marked Dos Equis products featuring an alphanumeric code ("Code") on the label at your local retailer. It is not necessary to purchase the product to obtain the code. After you complete your initial entry, follow the on-screen instructions to enter the Code. Upon verification of your Code, you will receive one (1) Additional Entry into the corresponding Weekly Sweepstakes Period, and one (1) entry into the Grand Prize drawing (provided your entry is received before 11:59 p.m. ET on 1/2/17).

Limit two (2) entries per person per day regardless of method of entry.

Instant-Win Game: Upon completion of your Sweepstakes entry, follow the on-screen instructions on the website to enter for a chance to win an Instant-Win Game prize. NOTE: You must agree to opt-in to sharing your location on your mobile or web-enabled device in order to be eligible to play the Instant-Win Game and you must reside in the District of Columbia or a state other than New Jersey or Texas. Residents of New Jersey and Texas are not eligible to participate in the Instant-Win Game.

Instant-Win Game Prizes: The following Instant-Win Prizes will be randomly awarded in no particular order.

• One (1) pop-up tent (ARV $139);
• One (1) portable cooler wagon (ARV $125);
• One (1) football field grate barbeque grill (ARV $93.00);
• Twenty-seven (27) Portable Bluetooth Speakers (ARV $51 each, $1,377 total);
• Twenty-seven (27) one-year subscriptions to ESPN Insider and ESPN The Mag (ARV $40.00 each, $1,080.00 total);
• Twenty-seven (27) chair coolers with umbrellas (ARV $53 each, $1,431 total);
• Twenty-seven (27) Footballs with stands (ARV $38 each, $1,026 total);
• Thirty-four (34) $10 Uber Credits (ARV $10.00 each, $340.00 total);
• Thirty-four (34) $10 Gift Cards (ARV $10.00 each, $340.00 total);
• Seventy-nine (79) insulated drink sleeve packs for cans and bottles (ARV $6 each, $474 total);
• Seventy-nine (79) buckets with bottle openers (ARV $4 each, $316 total).

ARV of all Instant-Win Prizes: $6,741. Limit one (1) Instant-Win prize per person or household.

Secondary Sweepstakes Prizes (Awarded weekly as set forth below): Entry periods run from 12:01 a.m. ET each Monday beginning on 8/1/16 and ending on the following Sunday at 11:59 p.m. ET. The first drawing will be held on Tuesday, 8/9/16 and each Tuesday thereafter with the last drawing occurring on Tuesday, January 17, 2017. The following prizes will be awarded each week as set forth below. Winners will be selected for the prizes described directly below on the drawing dates shown. Non-winning entries will be entered into subsequent Weekly Sweepstakes drawings.

Week #	Entry Period	Drawing Date		Week #	Entry Period	Drawing Date
One	8/1 – 8/7/16	8/9/16		Eleven	10/10 – 10/16	10/18/16
Two	8/8 – 8/12/16	8/14/16		Thirteen	10/24 – 10/30	11/1/16
Three	8/15 – 8/21/16	8/23/16		Fifteen	11/7 – 11/13	11/15/16
Four	8/22 – 8/28/16	8/30/16		Seventeen	11/21 – 11/27	11/29/16
Five	8/29 – 9/4/16	9/6/16		Nineteen	12/5 – 12/11	12/13/16
Seven	9/5 – 9/11/16	9/13/16		Twenty-one	12/19 – 12/25	12/27/16
Nine	9/26 – 10/2/16	10/4/16		Twenty-three	1/2/ - 1/8/17	1/10/17

Prize Descriptions for the Drawing Dates Shown Directly Above	Total Quantity	ARV Each Prize	Total ARV of Weekly Prizes Awarded Each Week
Pop-up tent	One	$139	$139
Portable cooler wagon	One	$125	$125
Football field grate BBQ grill	One	$93	$93
Portable Bluetooth speakers	Two	$51	$102
One (1)-year subscription to ESPN Insider and ESPN the magazine	Two	$40	$80
Chair cooler with umbrella	Two	$53	$106
Football with stand	Two	$38	$76
$10 Uber credit	Nine	$10	$90
$10 gift cards	Nine	$10	$90
Insulated Can & Bottle Drink Sleeves	Fourteen	$6	$84
Bucket & Bottle Opener	Fourteen	$4	$56

ARV of all weekly prizes to be awarded each week: $1,041. Total ARV of weekly prizes to be awarded for the fourteen (14) weeks set forth above: $14,574.

For the drawings for weeks six, eight, ten, twelve, fourteen, sixteen, eighteen, twenty, twenty-two, and twenty-four, there will be one (1) additional prize awarded on the drawing dates shown directly below: the additional prize will be an entertainment center as described in the description of the prizes shown below.

Week #	Entry Period	Drawing Date		Week #	Entry Period	Drawing Date
Six	9/5 – 9/11	9/13/16		Sixteen	11/14 – 11/20	11/22/16
Eight	9/19 – 9/25	9/27/16		Eighteen	11/28 – 12/4	12/6/16
Ten	10/3 – 10/9	10/11/16		Twenty	12/12 – 12/18	12/20/16
Twelve	10/17 – 10/23	10/25/16		Twenty-two	12/26 – 1/1/17	1/3/17
Fourteen	10/31 – 11/6	11/8/16		Twenty-four	1/9 – 1/15/17	1/17/17

Prize Descriptions for the Drawing Dates Shown Directly Above	Total Quantity	ARV Each Prize	Total ARV of Weekly Prizes Awarded Each Week
Entertainment center including a flat screen TV, sound bar and subwoofer	One	$800	$800
Pop-up tent	One	$139	$139
Portable cooler wagon	One	$125	$125
Football field grate BBQ grill	One	$93	$93
Portable Bluetooth speakers	Two	$51	$102
1-year subscription to ESPN Insider and ESPN the magazine	Two	$40	$80
Chair cooler with umbrella	Two	$53	$106
Football with stand	Two	$38	$76
$10 Uber credit	Nine	$10	$90
$10 gift cards	Nine	$10	$90
Insulated Can & Bottle Drink Sleeves	Fourteen	$6	$84
Bucket & Bottle Opener	Fourteen	$4	$56

ARV of all weekly prizes to be awarded each week: $1,841. Total ARV of weekly prizes to be awarded for the ten (10) weeks set forth above: $18,410.

Total ARV of all weekly prizes to be awarded during the Promotion Period: $32,984.

Grand Prize Sweepstakes: Drawing for the Grand Prize will be held on 1/3/17 from among all eligible entries received by 11:59 p.m. ET on 1/2/17. One (1) grand prize will be awarded. Grand prize winner will win a trip for two to Tampa, FL for a College Football Playoff Championship Game. Trip includes:
• two (2) VIP tickets to the Game (to be played on 1/9/17) for winner and one (1) guest,
• hotel accommodations for two (2) people (one standard room/double occupancy, room and tax only) for three (3) nights (hotel to be determined by Sponsor in its sole discretion),
• roundtrip coach airfare for two (2) from a major gateway airport nearest winner's residence and Tampa International Airport,
• transportation to and from Tampa International Airport and the hotel,
• transportation to and from the hotel and the stadium.

Grand prize ARV: $11,348. Travel and accommodations are subject to availability, and prize will be awarded for the period of 1/8/17–1/10/17. If winner resides within one hundred (100) miles of the destination, Sponsor reserves the right to substitute ground transportation for air transportation.

Grand prize winner will have the option to choose a cash payment of $8,500 in lieu of the trip described above.

ARV of all prizes: $51,073.

Official Rules [xxgoforgamedaygreatness.com]