Free California Pink Ribbon License Plate - California Only
Quote :FYI guys
The California Pink Ribbon License Plate costs a fee in addition to your normal registration fee. To pre-order a sequentially numbered plate (a random set of six numbers and letters selected by the DMV); the cost will be $50 ($40 per year to renew plus your normal registration fee). Personalized plates (where you select up to six numbers and/or letters) cost $98 ($78 per year to renew plus your normal registration fee).
So you gotta pay an extra $40/yr for a random number plate, but at least it'll be pink and you'll be helping promote awareness.