There were a handful of good deals around the superbowl. I managed to get in on the $1600 shipped deal for the PN58C7000 bundle from Pauls TV. The BluRay Player and 3d starter kit arrived damaged. Pauls TV was nice enough to upgrade the BR player since they were out of stock on the 6900. I planned to eBay the Starter Kit and the Blu Ray player. All said, after ebay/paypal/shipping fees, I expect the TV will cost me around $1100. It would have been more like $1200 if not for the upgraded item.