Exactly. I was looking for one and this was the cheapest final price after taking into consideration taxes and shipping. Seems the Amazon price is only through Sep 24 then the price goes back to $349 where it has been since it was released.
I have not seen it for $299 from amazon too, probably have missed it. JR.com has it now 309 shipped ac (JRGOOG), and no tax for most of us.