Bought this TV from Fry's for $499 in July. Was shopping for a plasma because I wanted best bang for the buck and since my TV watching is primarily viewing sports, I felt the 600Hz refresh would give me the best picture without motion distortion. When I saw the Toshiba 50L2200U, I took a shot even though it was only 60Hz. I realized when I got it home, it was a great decision. Beautiful picture. No motion distortion watching sports. Uses substantially less energy than even the most stingiest of TV's...I read where its like a ridiculous $12.50/yr. For a BF sale price of $400 or $300, you will not find a better value in HDTV. It's a Toshiba...not an off brand for that price.
Get a Costco/Squaretrade 3yr warranty for $29 and have this sucker guaranteed to work for the next 4 years. Use the following settings (not the factory)...
Dynamic Contrast Middle
Static Gamma 1
Color Temp Medium
Cinema Mode Film
Picture Size Native
Best settings I could find posted on avs forum...done by a technician with calibration equip.
Thread: Best Buy Black Friday: 50" Toshiba 50L2200U 1080p LCD HDTV $399.99 Reply to Thread