Half off coupon (50 off of 100) without a one use per person or household limit? half off coupon that didn't exclude gift cards? half off coupon valid for an entire week? these are inexcusable mistakes for a company making $50 billion revenue in 2012. I haven't had a single business class in my life and I recognized these rookie errors within seconds of reading the coupon. They couldn't afford to hire just one competent MBA graduate to review outgoing promotions?
Exactly. The fine print is such a joke, the creative agency or even the dtp guy should have spotted it.