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Black Friday Fashion Forecast: Where to Shop and What to Get
They say that the best way to plan for the future is to study the past, and that most certainly applies to savvy shopping. Just because this year’s Black Friday ads have yet to be released (well... for the most part), that doesn’t mean we can’t throw out a few predictions as to what deals might be awaiting us after Turkey Day. Last year’s deals on apparel were pretty impressive, with lots of doorbusters, free shipping offers and majorly slashed prices. We’re reviewing some of the major clothing sales of 2014 to help prepare for the post-Thanksgiving shopping events looming on the horizon.
The Nifty Fifties
For Black Friday 2014, both Ann Taylor and Ann Taylor LOFT offered 50 percent off your entire purchase, including already discounted clearance items. Banana Republic went a similar route, with 50 percent off one full-priced item of your choosing and 40 percent off everything else.
One of the most fun sales to shop, however, belonged to ModCloth. The quirky store is known for its 50 percent off Black Friday sales, and the best part is that many of its featured items are winter-ready, so you’re scoring deals on ready-to-wear items and not last season’s leftovers.
Sales on Sale
Anthropologie, which offers coupon code promotions far less frequently than many other stores, gave customers 25 percent off everything, including all of its sale items.
Another popular deal belonged to Levi’s, which offered customers an additional 40 percent off everything site wide, including clearance. Slickdealer irrichc proudly snagged three pairs of original Levi’s for only $87 after tax!
J.Crew also attempted to clear the clearance by offering an additional 40 percent off all sale items, in addition to a substantial 30 percent off full-price merchandise.
JCPenney and Macy’s are well-known for their doorbusters, and this year likely won’t be an exception. In fact, Macy’s 2015 ad scan just emerged, ushering in the first wave of early sneak peaks. Some of Macy’s upcoming deals include $9.99 women’s sweaters and "buy one get two free" men’s graphic tees. Last year, JCPenney’s deals included $9.99 women’s thermal tees (originally priced at $44), $19.99 women’s boots (originally ranging from $49.99 to $89.99), 60 percent off women’s outerwear, and 60 to 70 percent off men’s suiting, dress pants and sports coats. JCPenney also allowed customers to earn $20 in bonus cash with a $75 purchase. Both retailers also offer coupons for $10 or $20 off your purchase, but keep in mind that these typically exclude doorbuster deals.
Lots of eyes are sure to be glued on Jos. A. Bank this year, as the popular men’s retailer recently announced that it’s putting an end to its popular “buy one, get three free” deals. Given the store’s amazing Black Friday sale last year (which featured more than 30 impressive doorbusters), the jury’s still out on what it might offer customers this year. Some of its 2014 highlights included three dress shirts for $99, cashmere blazers for $199 (regularly priced at $650), $895 suits for only $229, $495 wool coats marked down to $99, and cozy cotton and cashmere-blend sweaters for just $29.99 (originally $125).
If you're an indecisive shopper you might want to try out a clothing subscription service like Trendy Butler or Five Four Club where they send you clothes to your house for about $60 per month. It usually includes pants and a shirt, which they select for you based on style preferences you fill out when you sign up. We were able to try out some clothes from Trendy Butler, which they provided us for free. Both the shirt and jeans were good quality, and for $65 a pretty good deal. The only negative with subscription services is that you don't know what you're going to get before it's delivered. Some people might like that, other's won't. If you're curious to try it out, Trendy Butler is having a 50% off sale for new subscribers starting midnight on Black Friday until 11:59 p.m. on Cyber Monday. That's $32.50 for a pair of pants and a shirt, and you can always cancel if you don't like it. They also offer free shipping and free return.
What’s better than a great deal? Stackable savings on top, that’s what! Last year, Aeropostale offered just that. Customers could combine the store’s 60 percent off sale prices with a 20 percent off coupon just by signing up for emails. Free shipping on orders more than $50 made it better, and the retailer even gave shoppers free blankets with purchases more than $100.
Dockers also allowed customers to "stack up" with a 20 percent off coupon to new email subscribers. Shoppers could pair this with storewide savings of up to 50 percent off and free shipping.
But one store that took stacking to a whole new level was Kohl’s. Slickdealers bragged on the store’s incredible savings last year, such as men’s and women’s apparel from $1.70 and babies’ and kids’ apparel for $2.50. Fifteen to 20 percent off coupon codes could be stacked with codes offering dollar-amount discounts. Free shipping promotions, rebates, credit card cash-back offers and Kohl’s Cash added to the event’s appeal. Let’s hope for a repeat this year!
Bloomingdale’s took a different approach by offering its 2014 Black Friday shoppers a $15 money card incentive with a $100 purchase. In addition, the store slashed prices on women’s and men’s outerwear, offering an extra $50 off coats priced $100 to $499.99 and $100 off coats marked $500 and higher. For those interested in men’s business attire, Bloomies also took 50 percent off suiting essentials.
Old Navy was another retailer that tempted customers with the ridiculously exciting opportunity to win…one million dollars. First of all, if you’re the gambling type, that’s more than enough to get you in t he door. But more importantly, the “Overnight Millionaire” strategy has potentially upped the ante as far as what stores might consider promoting this year. Although if shoppers already throw elbows over discounted rice cookers, well... look out.
The Countdown Approach
H&M prolonged the fun last year with multiple days of special savings leading up to its Black Friday deals. The retailer offered pre-holiday deals of up to 70 percent off starting on November 20th and lasting throughout the first of December. If the savings anticipation kills you, this could be a reasonable way to get your shopping fix before the crowds even start to form. You’ll likely find great gifts for the entire family for $5 to $10 each, too.
Is it obvious that we’re anxiously awaiting the release of those Black Friday advertisement scans? While we patiently resort to making predictions, what sales were your favorites last year and which ones are you most looking forward to in the upcoming weeks? Make your own Black Friday 2015 predictions in the comments section below!
Images courtesy of ThinkStock/monkeybusinessimages, Modcloth, Kohl's and H&M.
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