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Chipotle Just Launched a Rather Disappointing Rewards Program
We're taking a look at its highlights (and lowlights) to see how it compares to other loyalty programs.
Earn Points for One Free Chipotle Burrito
In order to start racking up rewards, you'll need to register for a new Chipotle account.
Existing members may have difficulty if they enter the same email address as the one on file, so Slickdealer haserfauld suggests checking the "Join Chipotle Rewards" box at the bottom of your account page instead.
Here's how it works:
- Earn 10 points per $1 spent
- 1250 points = a free entrée (i.e. spend $125, get one free burrito)
New account holders will also receive a free birthday gift, plus free chips and guacamole after making their first purchase.
Additionally, the restaurant promises extra point days with 1.5x rewards, as well as 100 bonus points every time you try something new on its menu.
Still, spending $125 to get one free burrito strikes us as a little steep.
How Does Chipotle's Rewards Program Compare to Others?
While the idea of free chips and guac is tempting, other restaurant loyalty programs offer more satisfaction.
For instance, Chick-fil-A gives you a free chicken sandwich after spending $50, while McDonald's rewards its members with weekly offers via its mobile app (like free soft drinks when you order fries or BOGO deals on Big Macs).
If you eat out on a regular basis, you may just want to use a Cash App cash card instead. It's good at most major retailers and offers special discounts at certain establishments.
You can even get 10% off at Chipotle (with a maximum discount of $7.50), which is an inherently better deal than the new rewards program.
That said, the Chipotle Rewards Program is free to join and simple to use, so it doesn't hurt to join if you already eat there regularly. It's just not very exciting.
Special thanks to thewiz94 for posting this deal on our forums!
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