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Walmart recently launched its Black Friday Dare to Compare page, where the site will check prices on select items so that you don't have to. The superstore is committed to offering prices that are the same as or lower than Amazon, Best Buy, Target, Home Depot, Toys "R" Us and Babies "R" Us. To maintain your trust, a time stamp on the lower right corner of the page's main banner lets you know when the prices were last compared.
These currently active deals are only available online through Walmart.com, and many of them are pretty decent — an Apple iPad mini 2 16GB WiFi is listed at $199, a steep discount when compared to the advertised $330 from Amazon.
With a majority of the Dare to Compare products price-checked against Amazon only, it seems like Walmart is trying to deal shame the popular e-retailer, capitalizing on the bad taste left in everyone's mouth from Amazon's underwhelming, over-hyped Prime Day.
But there are always two sides to a story. A little detective work reveals that Walmart is comparing two different iPad mini 2 models — ME276LL/A ($199, Walmart) versus MF069LL/A ($330, Amazon). The ME276LL/A model at Amazon is $223 — still more expensive than Walmart, but not as dramatic as we're led to believe.
Another huge price gap is on a 40-inch RCA TV, on sale for $299.99 at Walmart and selling for $422.29 at Amazon. The only problem is the TV being compared to on Amazon isn't sold or fulfilled by Amazon, nor is it the same item — Walmart is comparing a TV (model LRK40G45RQ) to a TV/DVD combo (model LRK40G45RQD). This, plus the iPad mini 2 model comparison error, is giving me pause. Is Walmart intentionally dishing out some low blows in an attempt to sway us from shopping Amazon?
I failed at verifying a few more price comparisons simply because I couldn't find the exact item at Amazon. On the bright side, the $28 deal on Madden NFL 16 for Xbox One is a legit win, beating Amazon's $47.68 list price.
Don't get me wrong, these seasonal deals at Walmart.com are good compared to the prices of some products sold or fulfilled by Amazon, but they may not be the steals they're made out to be. You can decide for yourself if you want to buy into the narrative that Amazon is some greedy entity with horribly high prices; just do a little fact checking first.
With that being said, I'm not holding my breath for any spectacular Black Friday deals from Amazon.
Images courtesy Walmart.com.
Any product or service prices/offers that appear in this article are accurate at time of publish, and are subject to change without notice. Please verify the actual selling price and offer details on the merchant’s site before making a purchase.