Netflix recently announced that subscribers who were grandfathered into the $7.99 HD digital-only plan in the past can expect to pay $9.99 per month before the summer is here. The increase will match what new subscribers pay today.
The increase can be avoided if you don't mind watching their content in SD quality, but since most people now have an HDTV, I'm going to go out on a limb and say very few will opt for that plan. If you recently upgraded to a 4K Ultra HDTV, you'll have to switch to the Premium plan to access 4K movies and shows on Netflix. That plan will run you $11.99 a month. So if you're going from the grandfathered rate to a Premium plan, you're looking at a 50 percent increase in subscription cost.
Compare this new price increase to Amazon Prime Video, which comes at no additional cost to Prime members and offers 4K content at no extra charge. So the question is, how bad do you want to watch the next season of "House of Cards?"
Not so Chill, Netflix
Personally, I'm not going to cancel my subscription for an extra $2 a month. I like many of the Netflix original shows and the ability to binge watch them whenever I want. However, it's still a 25 percent increase and I can see people switching to Amazon Prime Video instead.
If you want to see when your account is due for the price increase, log into Netflix and click "Your Account" in the drop-down menu at the top right of your screen. You should then see this screen. I'll be able to ride the $7.99 wave until May 9th apparently.
Do you see yourself cancelling your Netflix subscription when the new rates go into effect?
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