REI to Close all Stores on Black Friday

REI is opting to go outside instead of participating in Black Friday sales.
Slickdeals content may contain references to products from one or more of our affiliate partners. If you make a purchase on their site through a link on Slickdeals, we receive a small commission. This in no way affects our opinions on products or services mentioned in our content.

REI Closed on Black Friday

REI is closing its stores for Black Friday this year, encouraging their employees and members to spend the day outside instead with their #OptOutside campaign. Considering their ad scan last year was only one page (compared to Kohl's 60+ page novel), it's not really a big loss for them to skip out on Black Friday in exchange for all the media attention they're receiving from it.

While we applaud the move of giving all of their employees a paid day off to spend time with their families and be outside, which lines up perfectly with what Thanksgiving and REI are about respectively, it's not going to be something you'll see other retailers copying. Plus, REI might still have their holiday sale before and/or after Black Friday instead. That makes for less pressure to come up with Black Friday-standard deals as well. They've allude to "great deals" this holiday season to their members in conjunction with their messaging about closing all stores on November 27.

So instead of checking out REI's Black Friday store page, just keep your eyes fixed on their deals and coupons page over here and you'll catch all the deals they have planned for this year's holiday season. Any online orders placed during Thanksgiving/Black Friday will not ship until Saturday November 28, so keep that in mind as well.

Image courtesy of REI



Add a Comment
About the Author

Johan Mengesha is the Editorial Director at Slickdeals in Los Angeles, Calif. Mengesha has written for print and online media outlets since 2003 and has a journalism degree from Cal State Northridge. Published work has appeared in the "Los Angeles Daily News," the "Daily Sundial" and eHow.com.

7 Comments

1
This comment has been rated as unhelpful by Slickdeals users
Joined Dec 2005
L4: Apprentice
312 Posts
812 Reputation
Our community has rated this post as helpful. If you agree, why not rep warklantd?
#2
Well good for those employees Smilie
Reply Helpful Comment? 3 0
This comment has been rated as unhelpful by Slickdeals users
Joined Nov 2014
L2: Beginner
65 Posts
26 Reputation
#3
Much respect for them. I never shopped there but do agree that BF has gone a little crazy. I don't go out on that day.
Reply Helpful Comment? 1 0
This comment has been rated as unhelpful by Slickdeals users
Joined Sep 2003
Terrorist suck!
432 Posts
149 Reputation
#4
the ironic thing is, the employees will probably be shopping.
Reply Helpful Comment? 2 1
This comment has been rated as unhelpful by Slickdeals users
Joined Oct 2013
Permanently Banned
244 Posts
14 Reputation
#5
It is a good decision for their employees.
Reply Helpful Comment? 1 0
This comment has been rated as unhelpful by Slickdeals users
Joined Jul 2011
L10: Grand Master
7,902 Posts
1,188 Reputation
#6
Nice!
Reply Helpful Comment? 0 0
This comment has been rated as unhelpful by Slickdeals users
Joined Aug 2006
L4: Apprentice
417 Posts
79 Reputation
#7
REI generally don't have extraordinary deals anyway, right?
Reply Helpful Comment? 0 0
This comment has been rated as unhelpful by Slickdeals users
Joined Nov 2008
L1: Learner
6 Posts
#8
there were actually as few good BF deals at REI last year
Reply Helpful Comment? 0 0
Page 1 of 1
1
Join the Conversation
Add a Comment
 
Copyright 1999 - 2018. Slickdeals, LLC. All Rights Reserved. Copyright / Infringement Policy  •  Privacy Policy  •  Terms of Service  •  Acceptable Use Policy (Rules)  •  Interest-Based Ads
Link Copied to Clipboard