Target reduced Horizon Zero Dawn for PS4 to $39.99, regularly $59.99
Cartwheel app has 30% off coupon [target.com]
for subtotal of $27.99
Red Card Savings 5% reduces price to $2.59
California Tax 7.75% added totals 28.65
I did not have to price match! I requested the attendant to adjust the price to reflect the changes on the website; they were able to do so with no problems.
Just came back from the store with my purchase. I have GCU and purchased at Best Buy, but returned it for this deal.
Target also has other Cartwheel deals such as 25% off for Rachet & Clank, but I could not price match and have the Cartwheel app with my attendant. I had better luck in the past with doing so but not bad! So YMMV!