Pokemon TCG 20th Anniversary Elite Trainer Box. Pretty radical price. Not the lowest price ever (Amazon had it as low as $42 a year ago), but still a nice price to not feel too guilty to buy for me and the kids.
Deal appears to be online only but you can ship to store/free store pick up. 2 days shipping.
Hopefully the pulls will be better on this one because the ones from the Ho-Oh Shining Legends collection box were craptastic.
This box has 10 Generations booster packs which go for approximately $5 a pack anyway.