$50 YMMV Home Depot Philips Hue White and Color Starter Kit
Found this in clearance aisle as they are trying to reduce shelf space for other Black Friday items.
Philips Hue White and Color Started Kit. I don't know much about these, but based on my search, 464479 is this model and it is 3rd gen. Someone correct me if I'm wrong. Previously a deal on Amazon for $115.