I bought this same generator last Black Friday and have been waiting for it to go on sale so I can get a couple more. I live on 10 acres and have livestock, and we use this generator to run heaters to keep ice from forming in water tanks.
I was skeptical due to the low price and generic brand but this little generator gets used way more than our expensive Honda and Generac units - it's so portable and so inexpensive that I don't mind just throwing it in the back of the truck, etc. It got left in the snow for a couple weeks being run for a few hours every day and still works good as new.
Highly recommended if you need a small generator to power a small fridge or other small appliances during a power outage (or use it when camping/tailgating)