Samsung QN75Q7FAMFXZA 4k QLED TV $2299 with Sunday Promo Code for Frys:
(expires 4/9 9PM PST)
Bummed to have missed the Sony xbr75x940e for $2499. Had it in cart, was reading about the TV on rtings.com and someone else bought it. The Samsung QLED is a bit cheaper compared to Sony but not as good overall according to rtings.
The Samsung does beat the Sony in sports and videogames usage however.