Not meaning to make my very first deal post a forum for the age-old debate: is a $249 cooler any sort of deal at all? I have 'no comment' on that, but I will say this is a STRONG price for this particular cooler. If you like high-end cooler deals, I am certain you will appreciate this 65 quart capacity cooler that claims to hold ice for weeks, ha! But it is an Otterbox, and that is a completely proven and respected brand for overbuilt plastic stuff. $249 includes shipping and no salestax except for residents of KY. If you do not like high-end cooler deals, than please move on...nothing to see here.