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Forum Thread

Suggestion for Deal threads

38 10 July 26, 2018 at 01:09 PM
Perhaps this is a distinction that's not important to most people, but a small change would be helpful to me...

Some Deal threads describe a deal on a specific item or a small number of related items and also provide details about how to get a special price (with coupon codes, etc.). For these, the Buy Now button makes sense... it means "Me want buy that!! Take me to deal before it too late!! (Primal hunter/gatherer instinct kicking in.)

But other Deal threads announce that merchant XYZ is having a clearance sale (perhaps on a large range of merchandise). For these, it feels as if it would be more appropriate to have the navigation button say "Shop Now." This is especially true when the post announces an extra % or amount off, because then Buy Now makes it ambiguous as to whether you have to pay for some kind of discount opportunity or just get it automatically by shopping.

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