The unlocked/universal Moto E4 XT1768 had a price drop at Walmart to $30 for stores that still have stock. This will be YMMV and in store only.
. Some example zip codes showing stock at $30 include 43528 and 48162.
FOR REFERENCE ONLY
$30 for this phone is a great deal. I love the front fingerprint reader / navigation pad, and it just works well for a sub-$100 phone, ESPECIALLY if you can get one at $30!
I bought 2 last night for $30 each at a nearby Walmart. I'll probably eventually try to root/ROM at least one of them, if (that's a big "if") I ever figure out how to do that!