Normally $99 at most stores. Supposed to be have the same internals as the Wilfa Svart grinder but as an international model. James Hoffman says Wilfa is better than The Baratza Encore
At $36, it's a good price for a decent burr grinder. much better than the Cuisinart
If you see that reddit thread about the bad burr. I'm sure that person got a bad batch.
The burrs I have are smoother.