LISTERINE® Join the Bold Percent Instant Win Game and Sweepstakes 12/6/16

https://boldpercent.com/

RULES
https://boldpercent.com/en-us/Rules

begins on September 7, 2016 at 12:00 PM Eastern Time ("ET") and ends on December 6, 2016, at 11:59:59 PM ET

only to legal residents of the fifty (50) United States and the District of Columbia who are at least eighteen (18) years old and the age of majority in their state of residence at the time of entry.

Activity Activity Credits
Earned
Sweepstakes
Entries Earned Frequency
Complete an Instant Win
Game Play
1 per Game Play 1 per Game Play Daily – 91 total
Learn a Bold Fact 1 per Bold Fact 1 per Bold Fact Daily – 91 total
Participate in the Daily Poll 1 per Daily Poll 1 per Daily Poll Daily – 91 total
Share on Facebook 1 per Share 5 per Share
12 referrals total –
12 total Activity
Credits and 60 total
Sweepstakes
Entries
Share on Twitter 1 per Share 5 per Share
12 referrals total –
12 total Activity
Credits and 60 total
3
Sweepstakes
Entries
Opt-In to Receive the
Healthy Essentials
Newsletter
1 10 Once
Test Your Oral IQ Quiz 1 7 Once
Crowdtap Review 1 7 Once
BazaarVoice Review 1 7 Once
Follow LISTERINE® on
Twitter
1 1 Once
Upload a LISTERINE®
Purchase Receipt/Mail-In
Envelope for non-purchase
entry
1 per
Receipt/Mail-In,
automatic
unlocking of the
next Prize Level
50 per
Receipt/Mail-In
Envelope
Daily – 91 total
Activity Credits and
4,550 total
Sweepstakes
Entries


Limit one (1) Game Play per calendar day

PRIZES, ODDS OF WINNING, AND APPROXIMATE RETAIL VALUE ("ARV"):
A. Game Prizes (398): The following prizes will be made available during the Promotion
Period (each, a "Game Prize"):
Prize Description ARV Quantity Total ARV
LISTERINE® POCKETPAKS®
(72 ct),
and a LISTERINE® branded water
pouch and glow bracelet
$14 285 $3,990
$15 online retailer gift card*, and a
LISTERINE® branded water pouch and
glow bracelet
$24 75 $1,800
$30 online retailer gift card*, and a
LISTERINE® branded water pouch and
glow bracelet
$39 20 $780
Grand Trunk® Portable Hammock, and a
LISTERINE® branded water pouch and
glow bracelet
$69 10 $690
Personal Action Video Recording
Device, and a LISTERINE® branded tshirt,
water pouch, and glow bracelet
$224 1 $224
Smart Fitness Watch, and a
LISTERINE® branded t-shirt, water
pouch, and glow bracelet
$229 1 $229
On-Ear Premium Headphones, and a
LISTERINE® branded t-shirt, water
pouch, and glow bracelet
$229 3 $687
Wireless Portable Speaker, and a $229 2 $458
LISTERINE® branded t-shirt, water
pouch, and glow bracelet
Stainless Steel Wearable Multitool, and
a LISTERINE® branded t-shirt, water
pouch, and glow bracelet
$249 1 $249
Total 398 $9,107

Prize Level 1 Prizes (30): Each Prize Level 1 Winner will receive one (1) of the five (5)
following "LISTERINE® Bold Packs" (each, a "Prize Level 1 Prize"). The following
LISTERINE® Bold Pack themes are available and will be randomly distributed amongst
the Prize Level 1 Winners (six (6) available packs per theme):
i. "Capture the Moment Pack", which consists of: a personal action video recording
device, an instant camera, a photography travel backpack, a mini pocket drone, a
32 GB memory card, and a camera lens for a smartphone. The ARV of each
Capture the Moment Pack is $388. The total ARV of all "Capture the Moment
Packs" available in the Promotion is $2,328.
ii. "Outdoor Adventure Pack", which consists of: a stainless steel wearable multitool,
a Grand Trunk® portable nylon hammock, a nylon daypack, a camping stove, a
firemaking kit, and a solar-compatible portable recharger. The ARV of each
Outdoor Adventure Pack is $439. The total ARV of all "Outdoor Adventure Packs"
available in the Promotion is $2,634.
iii. "Tropical On-The-Go Pack", which consists of: a ukulele bundle, a pair of aviator
sunglasses, a cooler backpack, two (2) drink holders, a drink mixer multitool, a
frisbee, and a portable waterproof portable speaker. The ARV of each Tropical OnThe-Go
Pack is $469. The total ARV of all "Tropical On-The-Go Packs" available
in the Promotion is $2,814.
iv. "Bold Fitness Pack", which consists of: a smart fitness watch, a 36 ounce water
bottle, a sport backpack, a set of resistance bands, a set of resistance loop bands,
a jump rope, and a pair of sweat bands. The ARV of each Bold Fitness Pack is
$473. The total ARV of all "Bold Fitness Packs" available in the Promotion is
$2,838.
v. "Music On-The-Go Pack", which consists of: a pair of on-ear premium
headphones, a wireless portable speaker, a DJ gear backpack, a set of bongos, a
harmonica, and a kazoo. The ARV of each Music On-The-Go Pack is $575. The
8
total ARV of all "Music On-The-Go Packs" available in the Promotion is $3,450.
The ARV of each Prize Level 1 Prize is between $388 and $575. No more than thirty (30)
Prize Level 1 Prizes will be awarded.

Prize Level 2 Prizes (15): Each Prize Level 2 Winner will receive a "Backyard Bold
Adventure Experience" ("Prize Level 2 Prize"). The Sponsor will suggest various
experiences available in the winner's local area (as determined by the Sponsor in its sole
discretion) such as hot air ballooning, driving on a racetrack, music lessons, performing
on stage at a local theater, etc. based on the Prize Level 2 Winner's residence. Each Prize
Level 2 Winner will select one (1) activity from the Sponsor-provided list of experiences.
The ARV of each Prize Level 2 Prize is up to $500. No more than fifteen (15) Prize Level
2 Prizes will be awarded.

D. Prize Level 3 Prize (1): The Prize Level 3 Prize Winner will receive a "Bold Trip
Experience" ("Prize Level 3 Prize"). The Prize Level 3 Prize will include a five (5) day/four
(4) night trip for two (2) people (Prize Level 3 Winner and a guest of his/her choosing) to
Prize Level 3 Winner's choice of destination from the following options: Denali, Alaska;
The Big Island, Hawaii; New Orleans, Louisiana; Sydney, Australia; Victoria Falls, Zambia;
and Pamplona and Northern Spain. Prize Level 3 includes: round trip airfare for two (2)
people (Prize Level 3 Winner and guest of his/her choosing) between a major commercial
airport close to the Prize Level 3 Winner's residence (as determined by Sponsor in its sole
discretion) and a major commercial airport near the selected destination city, four (4)
nights standard hotel accommodations (single room, double occupancy) at a hotel in the
destination city (selected by Sponsor), Prize Level 3 Winner's choice of two (2) Sponsorcurated
activities in the selected destination city, and $1,000 spending money awarded in
the form of a check made payable to the Prize Level 3 Winner. Alternatively, the Prize
Level 3 Winner may select a $10,000 cash alternative, awarded in the form of a check
made payable to the Prize Level 3 Winner.

The ARV of the Prize Level 3 Prize is up to $10,000

No more than one (1) Prize Level 3 Prize will be awarded.
E. Total ARV: The total ARV of all prizes available in the Promotion is up to $40,671.