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expired Posted by phoinix | Staff • Nov 4, 2022
expired Posted by phoinix | Staff • Nov 4, 2022

Nudge: The Final Edition (Kindle eBook)

$2.00

$14

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Various Retailers have Nudge: The Final Edition (eBook) for $1.99.

Thanks to Community Member phoinix for posting this deal.

Available from:Book Synopsis:
  • An essential new edition―revised and updated from cover to cover―of one of the most important books of the last two decades, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein
  • More than 2 million copies sold
  • New York Times bestseller
  • Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 400 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture"—a concept the authors invented—to help us make better decisions for ourselves, our families, and our society.
  • Now, the authors have rewritten the book from cover to cover, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research in numerous academic disciplines. To commit themselves to never undertaking this daunting task again, they are calling this the "final edition." It offers a wealth of new insights, for both its avowed fans and newcomers to the field, about a wide variety of issues that we face in our daily lives—COVID-19, health, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change, and "sludge" (paperwork and other nuisances we don't want, and that keep us from getting what we do want)—all while honoring one of the cardinal rules of nudging: make it fun!

Editor's Notes

Written by StrawMan86 | Staff
  • About this deal:
    • This price is $12 lower (85.8% savings) than the $13.99 digital list price. -StrawMan86
  • About this product:
    • 4.5 out of 5 stars rating at Amazon based on over 1,560 customer reviews
  • About this store:

Original Post

Written by phoinix | Staff
Product Info
Community Notes
About the Poster
Deal Details
Product Info
Community Notes
About the Poster
Various Retailers have Nudge: The Final Edition (eBook) for $1.99.

Thanks to Community Member phoinix for posting this deal.

Available from:Book Synopsis:
  • An essential new edition―revised and updated from cover to cover―of one of the most important books of the last two decades, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein
  • More than 2 million copies sold
  • New York Times bestseller
  • Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 400 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture"—a concept the authors invented—to help us make better decisions for ourselves, our families, and our society.
  • Now, the authors have rewritten the book from cover to cover, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research in numerous academic disciplines. To commit themselves to never undertaking this daunting task again, they are calling this the "final edition." It offers a wealth of new insights, for both its avowed fans and newcomers to the field, about a wide variety of issues that we face in our daily lives—COVID-19, health, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change, and "sludge" (paperwork and other nuisances we don't want, and that keep us from getting what we do want)—all while honoring one of the cardinal rules of nudging: make it fun!

Editor's Notes

Written by StrawMan86 | Staff
  • About this deal:
    • This price is $12 lower (85.8% savings) than the $13.99 digital list price. -StrawMan86
  • About this product:
    • 4.5 out of 5 stars rating at Amazon based on over 1,560 customer reviews
  • About this store:

Original Post

Written by phoinix | Staff

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Top Comments

I read the original a while back and am tempted to buy this. What I took from the original is we can help people make smarter choices by having systems set up with defaults that would put them in a better place but still give them a choice. For example companies should auto enroll new employees in the 401k and it will set the new employees on a path for a better retirement. (Yet they can opt out of they wish, hence the nudge). The other example I remember was defaulting organ donation to yes when they get their license and how it could save the lives of others (again with the option to opt out).
I can "nudge" you in a direction to find out more goog...
I don't 100% disagree with your comment but would want to discuss each scenario on their own - In the 401k example, telling the employee "Listen, we auto-enroll you in the 401k up to the 3% match, however you can choose to opt-out" is a better default than "We have a 401k, there's a 3% match, but you're not enrolled by default. You need to take the extra steps to sign up." In this example, I'd rather the default be they need to take the extra steps to un-enroll than to enroll. The premise of the book is never to take away anyone's freedom, but more to suggest a better default. At that point, if the renter wants to opt-out they can.

The organ donation scenario you mentioned has crossed my mind, and I don't have a good case against your point there. I have thought about would they be quick to make a decision to end a life based on the donation option, but it's purely skeptical.

In regards to education, another example, and this is personal and may not apply to others - but I'm a huge fan of putting nutrition facts on menu items - and I have used that information countless times when ordering food to make better decisions.

36 Comments

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Nov 5, 2022
6,117 Posts
Joined Jul 2007
Nov 5, 2022
skwishbot
Nov 5, 2022
6,117 Posts
never heard of it - someone care to summarize?
1
Nov 5, 2022
185 Posts
Joined Nov 2015
Nov 5, 2022
the..patient
Nov 5, 2022
185 Posts
Quote from skwishbot :
never heard of it - someone care to summarize?
I can "nudge" you in a direction to find out more goog...
2
2
Nov 5, 2022
184 Posts
Joined Dec 2006
Nov 5, 2022
yuag
Nov 5, 2022
184 Posts

Our community has rated this post as helpful. If you agree, why not thank yuag

I read the original a while back and am tempted to buy this. What I took from the original is we can help people make smarter choices by having systems set up with defaults that would put them in a better place but still give them a choice. For example companies should auto enroll new employees in the 401k and it will set the new employees on a path for a better retirement. (Yet they can opt out of they wish, hence the nudge). The other example I remember was defaulting organ donation to yes when they get their license and how it could save the lives of others (again with the option to opt out).
4
1
Nov 5, 2022
6,283 Posts
Joined Dec 2006
Nov 5, 2022
megablank
Nov 5, 2022
6,283 Posts
Quote from skwishbot :
never heard of it - someone care to summarize?
Suspect engagement ratios are the clue.
Nov 5, 2022
6,117 Posts
Joined Jul 2007
Nov 5, 2022
skwishbot
Nov 5, 2022
6,117 Posts
Quote from yuag :
I read the original a while back and am tempted to buy this. What I took from the original is we can help people make smarter choices by having systems set up with defaults that would put them in a better place but still give them a choice. For example companies should auto enroll new employees in the 401k and it will set the new employees on a path for a better retirement. (Yet they can opt out of they wish, hence the nudge). The other example I remember was defaulting organ donation to yes when they get their license and how it could save the lives of others (again with the option to opt out).
I approve. And concur. Thanks.
1
Nov 5, 2022
2,845 Posts
Joined Sep 2008
Nov 5, 2022
ChiefAlchemist
Nov 5, 2022
2,845 Posts
Quote from yuag :
I read the original a while back and am tempted to buy this. What I took from the original is we can help people make smarter choices by having systems set up with defaults that would put them in a better place but still give them a choice. For example companies should auto enroll new employees in the 401k and it will set the new employees on a path for a better retirement. (Yet they can opt out of they wish, hence the nudge). The other example I remember was defaulting organ donation to yes when they get their license and how it could save the lives of others (again with the option to opt out).
Good summary. Adding...and that clay-ness, if you will, of human behaviour can be used in nefarious ways as well. Behaviour and "free will" is much more fragile than most believe it to be.
1
Nov 5, 2022
1,040 Posts
Joined May 2012
Nov 5, 2022
volodath
Nov 5, 2022
1,040 Posts
Quote from ChiefAlchemist :
Good summary. Adding...and that clay-ness, if you will, of human behaviour can be used in nefarious ways as well. Behaviour and "free will" is much more fragile than most believe it to be.
Maybe not fragile but less common than we'd like to think. This is a good book to get people thinking about the pitfalls of praxis-based policies.

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Pro
Nov 5, 2022
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Nov 5, 2022
ywsd001
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Nov 5, 2022
428 Posts

Our community has rated this post as helpful. If you agree, why not thank ywsd001

Then reading this can help one avoid being nudged. That might be good outcome.
1
Nov 5, 2022
11 Posts
Joined Jan 2022
Nov 5, 2022
foobarn
Nov 5, 2022
11 Posts
The core studies supporting behavioral psychology have largely failed to replicate… This is gonna be a no from me dogg
3
Nov 5, 2022
137 Posts
Joined Nov 2019
Nov 5, 2022
lobomute
Nov 5, 2022
137 Posts
Quote from yuag :
I read the original a while back and am tempted to buy this. What I took from the original is we can help people make smarter choices by having systems set up with defaults that would put them in a better place but still give them a choice. For example companies should auto enroll new employees in the 401k and it will set the new employees on a path for a better retirement. (Yet they can opt out of they wish, hence the nudge). The other example I remember was defaulting organ donation to yes when they get their license and how it could save the lives of others (again with the option to opt out).
The two examples you gave gross me out. I am a supporter of 401Ks and am an organ donor, but I chose those for myself.

The thought that someone might not be able to pay their rent because a company auto-enrolled a new employee in 401k contributions by default is crazy.

And someone becoming an organ donor by default?! Imagine someone just learns about the death of a loved one, and then standing by while their organs are harvested because they didn't understand they needed to untick a box. That's some dark stuff. That's called tricking someone. Someone tricked them into allowing them to harvest their organs.

Educate new employees on the benefits of a 401k.

Educate new drivers on organ donation and how someone's tragic event may help them, or yours may help someone else.

Educate and then let people choose what is right for them. Stop treating people like cattle and let people live life without rails.
1
16
Nov 5, 2022
184 Posts
Joined Dec 2006
Nov 5, 2022
yuag
Nov 5, 2022
184 Posts
Quote :
Quote from obomute :
The two examples you gave gross me out. I am a supporter of 401Ks and am an organ donor, but I chose those for myself.

The thought that someone might not be able to pay their rent because a company auto-enrolled a new employee in 401k contributions by default is crazy.

And someone becoming an organ donor by default?! Imagine someone just learns about the death of a loved one, and then standing by while their organs are harvested because they didn't understand they needed to untick a box. That's some dark stuff. That's called tricking someone. Someone tricked them into allowing them to harvest their organs.

Educate new employees on the benefits of a 401k.

Educate new drivers on organ donation and how someone's tragic event may help them, or yours may help someone else.

Educate and then let people choose what is right for them. Stop treating people like cattle and let people live life without rails.
I don't 100% disagree with your comment but would want to discuss each scenario on their own - In the 401k example, telling the employee "Listen, we auto-enroll you in the 401k up to the 3% match, however you can choose to opt-out" is a better default than "We have a 401k, there's a 3% match, but you're not enrolled by default. You need to take the extra steps to sign up." In this example, I'd rather the default be they need to take the extra steps to un-enroll than to enroll. The premise of the book is never to take away anyone's freedom, but more to suggest a better default. At that point, if the renter wants to opt-out they can.

The organ donation scenario you mentioned has crossed my mind, and I don't have a good case against your point there. I have thought about would they be quick to make a decision to end a life based on the donation option, but it's purely skeptical.

In regards to education, another example, and this is personal and may not apply to others - but I'm a huge fan of putting nutrition facts on menu items - and I have used that information countless times when ordering food to make better decisions.
Nov 5, 2022
1,107 Posts
Joined Dec 2020
Nov 5, 2022
SmartHaddock3847
Nov 5, 2022
1,107 Posts
We can issue this book to all citizens for free by default. The ultimate nudge.
1
Nov 5, 2022
13 Posts
Joined Nov 2014
Nov 5, 2022
LeTigre
Nov 5, 2022
13 Posts
Quote from yuag :
I don't 100% disagree with your comment but would want to discuss each scenario on their own - In the 401k example, telling the employee "Listen, we auto-enroll you in the 401k up to the 3% match, however you can choose to opt-out" is a better default than "We have a 401k, there's a 3% match, but you're not enrolled by default. You need to take the extra steps to sign up." In this example, I'd rather the default be they need to take the extra steps to un-enroll than to enroll. The premise of the book is never to take away anyone's freedom, but more to suggest a better default. At that point, if the renter wants to opt-out they can.

The organ donation scenario you mentioned has crossed my mind, and I don't have a good case against your point there. I have thought about would they be quick to make a decision to end a life based on the donation option, but it's purely skeptical.

In regards to education, another example, and this is personal and may not apply to others - but I'm a huge fan of putting nutrition facts on menu items - and I have used that information countless times when ordering food to make better decisions.
Taking this thread further off the rails but I think he's confusing organ donation with someone donating their body for "science/research". Organ donation saves lives and is only possible if an individual dies in a hospital. 17 people die each day waiting for an organ donation.
He's taking each of your examples to the worst case scenario. This could work in the other direction. Employees lose the employer match by not enrolling in their 401k. My employer auto enrolls so new employees are eligible for the match. You have 90 days to stop contributions and receive a refund.
Anyways I wasn't aware there was a definition for this concept. Substituting water for soda at hospitals and schools is another example I can think of.
Thanks for the summary. Definitely going to buy it.
2
Nov 5, 2022
51 Posts
Joined Sep 2015
Nov 5, 2022
BradF5141
Nov 5, 2022
51 Posts
The authors do a great job of providing excellent examples of successful and unsuccessful nudges in the past…and plainly outline that they sincerely hope nudges won't be used for nefarious purposes. It was a fun book. I purchased after I heard the (snarky) authors promote it on one of my podcasts. Their humor is dry, so keep that in mind. But I thoroughly enjoyed the book. As a manager I kept thinking "how can I nudge my employees to improve customer service". Worth a read for anyone in a leadership position. You'll probably have better buy-in with a nudge than a demand. 😉

And I'm certain the authors would love the discussion on this thread so far 😂😂😂

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Nov 5, 2022
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Joined Sep 2003
Nov 5, 2022
beowulf7
Nov 5, 2022
18,960 Posts
I'm getting a lot of "nudge" postcards and texts about the upcoming elections.

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