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expired Posted by Chargy • Jul 3, 2005
expired Posted by Chargy • Jul 3, 2005

Employee Discount on Toyota! (Unadvertised & YMMV)

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I was in the market for a new car and found out through a friend who works for Toyota that they are having an unadvertised promotion were you can buy a Toyota at employee discount rates. The way it works is they notify select customers via mail or phone and give them an eligibility code. They then track eligible customers in a national database that a dealer references to ensure eligibility. I think the offer is only given to existing Toyota owners, but I'm not sure on that.

Toyota Employee Discount = 1.25% over invoice on all models (not sure about Scion).
There is also $500 customer cash back for my region. Some regions are $1000 while others are $0. Check Edmunds.com for details.


Anyway, I've never owned a Toyota before and wasn't contacted to participate, but when has that ever stopped a SDer? Here's what I did. I simply went to the dealership and test drove the one I was interested in. Afterwards I told the sales rep I liked it, but I wasn't sure if I liked it better than the Honda I drove earlier that day (actually did test drive a Honda). I told him the only thing making me lean towards the Toyota was the unadvertised employee discount rate. He had just found out about that incentive that morning so he didn't know how to respond. 2 minutes later I was talking to the GM who said, "Great, you're our first customer to take advantage of this offer." He asked if I had my "invite code". I told him "no", and that I was contacted on the phone about it (my friend told me about this on the phone ). He said no problem and told the sales rep I should be in the computer. The GM shook my hand and told me to find the car I wanted and they would take care of the rest.

To make a longer story shorter, I picked out the vehicle, then negotiated the value of my trade in. Trade in process was the only haggle part of this deal for me. They offered me a lower trade in value trying to use the Im not making money off this deal excuse. I told him we werent going to have a deal if he didnt meet my asking price. A couple trips back and forth to the GM and they finally agreed. The next day I drove my new car off the lot.

For those of you who have ever shopped around for a Toyota, you know they rarely have offers like this, so this is slick if you want the product and can get it.

BTW, they never did look up in the computer if I was actually eligible. Like I said YMMV.

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PS. This is not a post about American vs. foreign cars or anything like that so dont start in on the thread crapping if its not based solely on the deal. If you dont like Toyota than this deal isnt for you. You'll have to find your own SD.
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About the Poster
I was in the market for a new car and found out through a friend who works for Toyota that they are having an unadvertised promotion were you can buy a Toyota at employee discount rates. The way it works is they notify select customers via mail or phone and give them an eligibility code. They then track eligible customers in a national database that a dealer references to ensure eligibility. I think the offer is only given to existing Toyota owners, but I'm not sure on that.

Toyota Employee Discount = 1.25% over invoice on all models (not sure about Scion).
There is also $500 customer cash back for my region. Some regions are $1000 while others are $0. Check Edmunds.com for details.


Anyway, I've never owned a Toyota before and wasn't contacted to participate, but when has that ever stopped a SDer? Here's what I did. I simply went to the dealership and test drove the one I was interested in. Afterwards I told the sales rep I liked it, but I wasn't sure if I liked it better than the Honda I drove earlier that day (actually did test drive a Honda). I told him the only thing making me lean towards the Toyota was the unadvertised employee discount rate. He had just found out about that incentive that morning so he didn't know how to respond. 2 minutes later I was talking to the GM who said, "Great, you're our first customer to take advantage of this offer." He asked if I had my "invite code". I told him "no", and that I was contacted on the phone about it (my friend told me about this on the phone ). He said no problem and told the sales rep I should be in the computer. The GM shook my hand and told me to find the car I wanted and they would take care of the rest.

To make a longer story shorter, I picked out the vehicle, then negotiated the value of my trade in. Trade in process was the only haggle part of this deal for me. They offered me a lower trade in value trying to use the Im not making money off this deal excuse. I told him we werent going to have a deal if he didnt meet my asking price. A couple trips back and forth to the GM and they finally agreed. The next day I drove my new car off the lot.

For those of you who have ever shopped around for a Toyota, you know they rarely have offers like this, so this is slick if you want the product and can get it.

BTW, they never did look up in the computer if I was actually eligible. Like I said YMMV.

-------------------------------------------
PS. This is not a post about American vs. foreign cars or anything like that so dont start in on the thread crapping if its not based solely on the deal. If you dont like Toyota than this deal isnt for you. You'll have to find your own SD.

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201 Comments

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Jul 3, 2005
51 Posts
Joined Nov 2004
Jul 3, 2005
rahma70513
Jul 3, 2005
51 Posts
Quote from Chargy :
I was in the market for a new car and found out through a friend who works for Toyota that they are having an unadvertised promotion were you can buy a Toyota at employee discount rates. The way it works is they notify select customers via mail or phone and give them an eligibility code. They then track eligible customers in a national database that a dealer references to ensure eligibility. I think the offer is only given to existing Toyota owners, but I'm not sure on that.

Anyway, I've never owned a Toyota before and wasn't contacted to participate, but when has that ever stopped a SDer? Wink Here's what I did. I simply went to the dealership and test drove the one I was interested in. Afterwards I told the sales rep I liked it, but I wasn't sure if I liked it better than the Honda I drove earlier that day (actually did test drive a Honda). I told him the only thing making me lean towards the Toyota was the unadvertised employee discount rate. He had just found out about that incentive that morning so he didn't know how to respond. 2 minutes later I was talking to the GM who said, "Great, you're our first customer to take advantage of this offer." He asked if I had my "invite code". I told him "no", and that I was contacted on the phone about it (my friend told me about this on the phone Big Grin). He said no problem and told the sales rep I should be in the computer. The GM shook my hand and told me to find the car I wanted and they would take care of the rest.

To make a longer story shorter, I picked out the vehicle, then negotiated the value of my trade in. Trade in process was the only haggle part of this deal for me. They offered me a lower trade in value trying to use the Im not making money off this deal excuse. I told him we werent going to have a deal if he didnt meet my asking price. A couple trips back and forth to the GM and they finally agreed. The next day I drove my new car off the lot.

For those of you who have ever shopped around for a Toyota, you know they rarely have offers like this, so this is slick if you want the product and can get it.

BTW, they never did look up in the computer if I was actually eligible. Cool Like I said YMMV.

-------------------------------------------
PS. This is not a post about American vs. foreign cars or anything like that so dont start in on the thread crapping if its not based solely on the deal. If you dont like Toyota than this deal isnt for you. You'll have to find your own SD. nod

So how much did you pay for your new car? What model and year?
Jul 3, 2005
141 Posts
Joined Jan 2004
Jul 3, 2005
jphelzer
Jul 3, 2005
141 Posts
How about some details? What did you buy, and how much did you save??
Jul 3, 2005
2,026 Posts
Joined May 2004
Jul 3, 2005
Radar5
Jul 3, 2005
2,026 Posts
i hate to break it to you, but with the GM employee discount sale, they were'nt making any money, the entire even was really a way to move cars. They priced trade-ins lower then they normally would based on the fact that they weren't making any money on the car. It was really just a big inventory reduction sale.

Even funnier is that dealerships didn't have to participate in the program. They had the choice to participate fully or not at all. Based on all the advertising though, it'd be suicide not to.
Original Poster
Jul 3, 2005
816 Posts
Joined Jun 2004
Jul 3, 2005
Chargy
Original Poster
Jul 3, 2005
816 Posts
I updated the post to add what the discount is, meant to put it on there originally.
Jul 3, 2005
2,090 Posts
Joined May 2005
Jul 3, 2005
jskudera
Jul 3, 2005
2,090 Posts
my big question is why even bother trading your car into a dealer when you sell it privately, you make over 25% more than if you were to trade it in? people that trade in cars are quite stupid in my opinion, and don't deserve to have the right to negotiate. with these employee discounts, that's right, they're just moving cars that they couldn't sell in the first place, but they aren't always losing money on the deals. they'll make it elsewhere and more, so it's just their way of filtering out cars that have been on the lot for a couple months
Jul 3, 2005
132 Posts
Joined Feb 2004
Jul 3, 2005
wacktool
Jul 3, 2005
132 Posts
Quote from jskudera :
my big question is why even bother trading your car into a dealer when you sell it privately, you make over 25% more than if you were to trade it in? people that trade in cars are quite stupid in my opinion, and don't deserve to have the right to negotiate. with these employee discounts, that's right, they're just moving cars that they couldn't sell in the first place, but they aren't always losing money on the deals. they'll make it elsewhere and more, so it's just their way of filtering out cars that have been on the lot for a couple months
That is one of the most arseholish comments yet! yes you loose money at dealer trade in duh. But somtimes its just easier to not have to deal with getting the title, the hassle of getting the other party's payment. Sometimes you just dont have the time to wait for a buyer. Its like everythingelse in life, if you want it easier you pay a premium. So go thread crap somewherelse please.
Jul 3, 2005
206 Posts
Joined Aug 2004
Jul 3, 2005
Whacked17
Jul 3, 2005
206 Posts
Quote from jskudera :
my big question is why even bother trading your car into a dealer when you sell it privately, you make over 25% more than if you were to trade it in? people that trade in cars are quite stupid in my opinion, and don't deserve to have the right to negotiate. with these employee discounts, that's right, they're just moving cars that they couldn't sell in the first place, but they aren't always losing money on the deals. they'll make it elsewhere and more, so it's just their way of filtering out cars that have been on the lot for a couple months
I've never sold a car privately, but I understand that it can be quite a hassle. Sometimes people, you know, have jobs, or other activities that take up time in their lives and want to just be able to go into the dealer and leave with a new car. Try putting yourself in other people's shoes before making comments like that.

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Jul 3, 2005
8,994 Posts
Joined Jun 2004
Jul 3, 2005
The Kev Master
Jul 3, 2005
8,994 Posts
The Kev Master can do most Toyota's as good as that and sometimes better. PM him if you want to get one in from the Oklahoma City area. He will deal with anyone anywhere. That is the reason most people don't hear from The Kev Master so much anymore because he is working for one of the biggest Toyota dealerships in the state.
Last edited by The Kev Master July 3, 2005 at 08:09 AM.
Jul 3, 2005
172 Posts
Joined Jun 2005
Jul 3, 2005
gabriel
Jul 3, 2005
172 Posts
slick dealers never take the easy way out! just the cheap way.
Quote from wacktool :
That is one of the most arseholish comments yet! yes you loose money at dealer trade in duh. But somtimes its just easier to not have to deal with getting the title, the hassle of getting the other party's payment. Sometimes you just dont have the time to wait for a buyer. Its like everythingelse in life, if you want it easier you pay a premium. So go thread crap somewherelse please.
Jul 3, 2005
210 Posts
Joined Apr 2004
Jul 3, 2005
greybeard
Jul 3, 2005
210 Posts
You also save on taxes on a dealer trade in. In Texas you only have to pay taxes on the difference between the new car and the trade-in value. At 6%, that could amount to significant amount of savings.
Original Poster
Jul 3, 2005
816 Posts
Joined Jun 2004
Jul 3, 2005
Chargy
Original Poster
Jul 3, 2005
816 Posts
Quote from jskudera :
my big question is why even bother trading your car into a dealer when you sell it privately, you make over 25% more than if you were to trade it in? people that trade in cars are quite stupid in my opinion, and don't deserve to have the right to negotiate. with these employee discounts, that's right, they're just moving cars that they couldn't sell in the first place, but they aren't always losing money on the deals. they'll make it elsewhere and more, so it's just their way of filtering out cars that have been on the lot for a couple months
Why trade in? It's worth it to me not to have to deal with the hassle of trying to sell a car. Also, the trade in value of the car goes directly to the final price of the purchased vehicle and saves you a ton in taxes alone. So let's say the new car cost $30k. If I get 15k for a trade in than I only get taxed on 15k (price of the new car minus the trade in). However, if I sell the car on my own (let's say for 17k) and use the money for a down payment, I still get taxed on 30k (price before 17k down payment). So even though I sold the used car for 2k more, I would only really make 1k. Considering the overall price of this deal, it's not worth the time IMO.

Also, to say "they are just moving cars they couldn't sell anyway" isn't exactly correct either. Although overall sales are down for everyone, they and Honda are both holding their own even without offering mega high rebates and 0% APR. The car I bought had 17 miles on it and was only on the lot for 1.5 weeks, so it wasn't exactly just sitting there wasting away.
Jul 3, 2005
623 Posts
Joined Dec 2003
Jul 3, 2005
inept
Jul 3, 2005
623 Posts
Quote from wacktool :
That is one of the most arseholish comments yet! yes you loose money at dealer trade in duh. But somtimes its just easier to not have to deal with getting the title, the hassle of getting the other party's payment. Sometimes you just dont have the time to wait for a buyer. Its like everythingelse in life, if you want it easier you pay a premium. So go thread crap somewherelse please.
Iagree
Jul 3, 2005
215 Posts
Joined Feb 2005
Jul 3, 2005
tomqmd
Jul 3, 2005
215 Posts
Quote from inept :
Iagree
Actually, if you are living in bigger cities, you can simply goes to www.carsdirect.com.
There is customer incentive there, and the price they offer is even lower than invoice, and you have the option not to choose those extreamly expensive stuff like matt.
Jul 3, 2005
8 Posts
Joined Jul 2005
Jul 3, 2005
iceman373
Jul 3, 2005
8 Posts
so you going to break the deal down or not?....I'm curious to see what type of deal you recieved in figures and what car you bought.....thanks

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Jul 3, 2005
38,558 Posts
Joined Jun 2004
Jul 3, 2005
XXnarg
Jul 3, 2005
38,558 Posts
The last car I purchased (a Honda, last year) I got below for more than 7% below invoice. Keep in mind that dealers get incentives back from the manufacturer and these are not reflected in the invoice price.

Don't think because you're paying around invoice that you're getting the best deal possible.

I emailed every dealer within a day's driving distance and told them exactly what model, color, features, and terms I wanted and asked them for their best and final price for an immediate sale. They had to have the car in stock (no trading w/ other dealers). I took the best price I got to the local dealer with the best reputation. They beat that price by a small margin.
Last edited by XXnarg July 3, 2005 at 08:29 AM.

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