I took advantage of the spend $50.00 on Black Friday at Target to get the 20% discount code, and have a Red Card to save 5%. The Sony WH1000XM3 are still on sale for $279.99, so with the added discounts I was able to get them for $228.80 after tax! I live in Minnesota, so your price may vary a little. However, this is best price I think that I've seen that's from a major retailer, and not refurbished.
QA note: price is $212.79 after coupons but before tax.