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frontpage Posted by iconian | Staff • Aug 2, 2021
frontpage Posted by iconian | Staff • Aug 2, 2021

Sony EDU: Sony Alpha 7C Mirrorless Digital Camera (Body Only, Black or Silver)

& More + Free S/H

$1,582

$1,798

12% off
Adorama
105 Comments 67,232 Views
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Deal Details
Update: This popular deal is still available with some new discounts.

Adorama has select Sony Alpha Mirrorless Cameras, Lenses and Accessories on sale listed below after Student & Educator Discount (Register here). Shipping is free.

Thanks to Deal Editor iconian for finding this deal.

Available options:Buydig also has select Sony Alpha Mirrorless Cameras, Lenses and Accessories on sale listed below after Student & Educator Discount. You can confirm Eligibility by filling out this form for students or this form for Educators. Once verified you will receive your coupon for the Sony Cameras & lenses listed below.

Available options:Sony Alpha 7C Mirrorless Digital Camera Features:
  • Optimized for vloggers and youtubers
  • Supports 4k30p
  • IBIS functionality
  • USB Type-C
  • Both mic-in and a headphone jack
  • Wi-Fi (11a/b/g/n/ac) and Bluetooth
  • Sensor Size: Full Frame Camera Format
  • Resolution: 24 MP
  • Max Video Quality: 4K 30fps
  • Lens Included: Without Lens
  • In-Body Stabilization: 5-Axis Optical
  • Configuration: Body Only
  • Predecessor: Sony a7S
  • WiFi: Yes
  • Edition: Standard

Editor's Notes

Written by powerfuldoppler | Staff
  • About this deal:
    • This deal for the Sony Alpha 7C Mirrorless Digital Camera (Body Only, Black) is $216 off (12% savings) the retail list price of $1798.
    • The Creators GearUP student/educator discount program verification process is conducted by SheerID. Your verification will last for one full calendar year.
    • Once verified, your student/educator discount will be valid towards many great deals through Adorama on several popular brands such as Sony, Fujifilm, Sigma, BenQ, Sandisk and much more. Discount amount will vary depending on the product and category.
  • About this store:
    • Click here to see Adorama's complete return policy. ~ persian_mafia
No Longer Available:

Original Post

Written by iconian | Staff
Community Notes
About the Poster
Deal Details
Community Notes
About the Poster
Update: This popular deal is still available with some new discounts.

Adorama has select Sony Alpha Mirrorless Cameras, Lenses and Accessories on sale listed below after Student & Educator Discount (Register here). Shipping is free.

Thanks to Deal Editor iconian for finding this deal.

Available options:Buydig also has select Sony Alpha Mirrorless Cameras, Lenses and Accessories on sale listed below after Student & Educator Discount. You can confirm Eligibility by filling out this form for students or this form for Educators. Once verified you will receive your coupon for the Sony Cameras & lenses listed below.

Available options:Sony Alpha 7C Mirrorless Digital Camera Features:
  • Optimized for vloggers and youtubers
  • Supports 4k30p
  • IBIS functionality
  • USB Type-C
  • Both mic-in and a headphone jack
  • Wi-Fi (11a/b/g/n/ac) and Bluetooth
  • Sensor Size: Full Frame Camera Format
  • Resolution: 24 MP
  • Max Video Quality: 4K 30fps
  • Lens Included: Without Lens
  • In-Body Stabilization: 5-Axis Optical
  • Configuration: Body Only
  • Predecessor: Sony a7S
  • WiFi: Yes
  • Edition: Standard

Editor's Notes

Written by powerfuldoppler | Staff
  • About this deal:
    • This deal for the Sony Alpha 7C Mirrorless Digital Camera (Body Only, Black) is $216 off (12% savings) the retail list price of $1798.
    • The Creators GearUP student/educator discount program verification process is conducted by SheerID. Your verification will last for one full calendar year.
    • Once verified, your student/educator discount will be valid towards many great deals through Adorama on several popular brands such as Sony, Fujifilm, Sigma, BenQ, Sandisk and much more. Discount amount will vary depending on the product and category.
  • About this store:
    • Click here to see Adorama's complete return policy. ~ persian_mafia
No Longer Available:

Original Post

Written by iconian | Staff

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Top Comments

Mikesnav
58 Posts
14 Reputation
A7c has much better AF and a fully articulating LCD. They share the same sensor, so IQ is the same. The a7iii has better ergonomics, dual memory slots and a better EVF. I picked the A7c.
scythemk
30 Posts
18 Reputation
As someone who switched from Canon to Sony by getting the A7iii and then later picked up the A7Riii, I have to say, for all the mud slinging going on here regarding the UI and from the Canon forums before I made the switch, it's really a non issue. You literally need 20-30 minutes to set up and customize "My Menu" and the Fn select buttons and custom buttons for your flow, and you never need to touch it again. It becomes second nature.
Larron
1453 Posts
394 Reputation
12MP is not a bug, it's a feature.

The camera is primarily designed for video, even though it has the full suite of Sony's still photography features.

Video has a far higher data processing requirements than stills. The higher the resolution, the more data that needs to be processed. The higher the data processing requirements, the more heat is created and the greater battery requirements.

The A7S III is a native 4K camera. For most video imagery, the camera is 4K in and 4K out. Most full frame cameras with more than 10 or 12MP resolution have to greatly degrade the image quality in order to record 4K video. They either crop in using only the center portion of the sensor, or throw away light that hits the sensor with pixel or line binning.

The A7S III uses the full readout of the sensor, and as native 4K, has low image processing overhead, creating low amounts of heat, resulting in long battery life, while not needing an internal fan. It has fast imaging pipeline, so provides low rolling shutter. And with it's comparatively massive sensels / photosites (image sensor pixels), provides exception low light capability. None of that would be possible in a similarly sized camera with a higher resolution sensor.

Pro stills photographers have compared the stills photos from the A7S III to Sony's higher resolution cameras. It's generally impossible to tell the difference unless pixel peeping or looking at poster sized enlargements. A number of photographers who largely deliver Facebook, Twitter, and other digital deliverables use the camera for both video and stills.

TLDR - 12MP is perfect for 4K video, making for higher quality video imagery in a small lightweight package. And if the photos are used for digital delivery, provides outstanding stills quality as well.

104 Comments

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Aug 2, 2021
125 Posts
Joined Mar 2019
Aug 2, 2021
jadephan
Aug 2, 2021
125 Posts
This or a7iii?
Aug 2, 2021
558 Posts
Joined Jun 2007
Aug 2, 2021
zyg0te
Aug 2, 2021
558 Posts
Quote from jadephan :
This or a7iii?
If you need the dual SD slot or better viewfinder, go a7iii. Otherwise a7c is better.
Aug 2, 2021
595 Posts
Joined Aug 2011
Aug 2, 2021
mrtramplefoot
Aug 2, 2021
595 Posts
Thanks op, ordered the 1.4x tc yesterday for $493. Cancelled and reordered today
Aug 2, 2021
3 Posts
Joined Jun 2017
Aug 2, 2021
muhammadjon_25
Aug 2, 2021
3 Posts
Quote from jadephan :
This or a7iii?
A7iii
1
Aug 2, 2021
58 Posts
Joined Jun 2009
Aug 2, 2021
Mikesnav
Aug 2, 2021
58 Posts
Quote from jadephan :
This or a7iii?
A7c has much better AF and a fully articulating LCD. They share the same sensor, so IQ is the same. The a7iii has better ergonomics, dual memory slots and a better EVF. I picked the A7c.
Aug 2, 2021
651 Posts
Joined Oct 2006
Aug 2, 2021
birch97
Aug 2, 2021
651 Posts
Quote from jadephan :
This or a7iii?
If you care about video the A7C has more recent video tech features that the A7III lacks & is obviously smaller; if you don't, the A7III gives you 2 card slots & a better view finder
Aug 2, 2021
58 Posts
Joined Jun 2009
Aug 2, 2021
Mikesnav
Aug 2, 2021
58 Posts
Quote from birch97 :
If you care about video the A7C has more recent video tech features that the A7III lacks & is obviously smaller; if you don't, the A7III gives you 2 card slots & a better view finder
This is a good point. A7C is stronger for video - no record limit either

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Aug 2, 2021
1,179 Posts
Joined Dec 2006
Aug 2, 2021
slimwantsfat
Aug 2, 2021
1,179 Posts
B&H pls match!
Aug 2, 2021
848 Posts
Joined Apr 2010
Aug 2, 2021
LL_RRoD
Aug 2, 2021
848 Posts
Quote from jadephan :
This or a7iii?
If you plan to do a lot of video with this

Google/Youtube "A7III 4K external monitor issues"

You may be better off with an A7C
Aug 2, 2021
11,650 Posts
Joined Feb 2011
Aug 2, 2021
mojohnnybravo
Aug 2, 2021
11,650 Posts
a7c max shutter can be a deal breaker for any serious photogs. for video, like everyone said, a7c.
1
1
Aug 2, 2021
799 Posts
Joined Apr 2019
Aug 2, 2021
AprilWatermelon
Aug 2, 2021
799 Posts
Quote from mojohnnybravo :
a7c max shutter can be a deal breaker for any serious photogs. for video, like everyone said, a7c.
Seriously? 1/4000 mechanical 1/8000 electronic is a limit for "any serious" photo? Brides and grooms sprinting with Olympic speed maybe......
5
1
Aug 2, 2021
80 Posts
Joined Mar 2014
Aug 2, 2021
apaolino21
Aug 2, 2021
80 Posts

Our community has rated this post as helpful. If you agree, why not thank apaolino21

Quote from AprilWatermelon :
Seriously? 1/4000 mechanical 1/8000 electronic is a limit for "any serious" photo? Brides and grooms sprinting with Olympic speed maybe......
Lol.
Not about movement. It's about trying to shoot at f1.4 in midday sunlight.
1
4
Aug 2, 2021
1,453 Posts
Joined Nov 2011
Aug 2, 2021
Larron
Aug 2, 2021
1,453 Posts
Quote from apaolino21 :
Lol.
Not about movement. It's about trying to shoot at f1.4 in midday sunlight.
Use an ND filter?

Sony makes fine cameras, but in 2021, wouldn't buy one without the new touchscreen user interface. The old UI is... not great, some might say terrible.

The cameras with the new UI are the A7C, A1, and A7S III. Though the A7 IV should be out before long and will undoubtedly have the new interface.
Last edited by Larron August 2, 2021 at 10:47 AM.
5
Aug 2, 2021
527 Posts
Joined Nov 2011
Aug 2, 2021
4274284727
Aug 2, 2021
527 Posts
Quote from Larron :
...
The cameras with the new UI are the A7C, A1, and A7S III. Though the A7 IV should be out before long and will undoubtedly have the new interface.
This is not true. A7C retains the old UI.
1

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Aug 2, 2021
1,453 Posts
Joined Nov 2011
Aug 2, 2021
Larron
Aug 2, 2021
1,453 Posts
Quote from 4274284727 :
This is not true. A7C retains the old UI.
You are correct, thought it had it.

Then would recommend most still shooters wait for the A7 IV. Video users, the A7S III without question.

Have to say that the A7S III takes fantastic still photos. It seems to have all the still photo features of Sony's other cameras. Unless there's a need for poster sized prints, its 12MP is more than enough for nearly everything else, professional or consumer.
1
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