expired Posted by Mustangdvr2b ā¢ May 6, 2022
May 6, 2022 7:16 PM
expired Posted by Mustangdvr2b ā¢ May 6, 2022
May 6, 2022 7:16 PM
Amex Offers: Spend $50+ at US Supermarkets & Receive $5 Credit (up to 4x, Valid for Select Cardholders)
$45
$50
10% offAmex Offers
Visit Amex OffersGood Deal
Bad Deal
Save
Share
134 Comments
Sign up for a Slickdeals account to remove this ad.
TL;DR: Amex Offers/customer service ain't what it used to be.
I had a supermarket AO last year (10 off 200 for 3 months) and the second month, one of the supermarket charges somehow got misclassified vis a vis the offer. That is to say, AmEx recognized the purchase as having being made at a supermarket because I got bonus MR points for it, but it didn't count towards the 200 for that month. I called and spoke with a (overseas) rep who promised a manual credit. When that didn't happen, I called again, got the same rep who said he'd apply it again. That didn't happen, called a third time (after the 90 days) and got a different rep who of course washed his hands off of it and opened a ticket. Then after a few days, a generic $10 credit showed up on my account.
TL;DR: Amex Offers/customer service ain't what it used to be.
when they say personalized, it means the amex offer looks like this:
"spend $100 at shell.com, get $10 back" instead of this:
"spend $100 at a gasoline station and get $10 back."
of course, this is no longer the entire case since they now offer those types of deals but in the past, they did not and they looked down on those types of offers from discover, etc. that's rich.
the verbiage is old and means little. just like it says no gcs. the amex offer is in no way targeted (and i'm using the marketing term "targeted"). as i said, everybody gets it or else if only 100k offers are allowed (example), then only 100k offers will go out (and there would be some restrictions like no business cards, no one who is delinquent, etc) and those 100k offers are completely random. restrictions and such rules do not equal targets. no one here has shown or proven that amex offers are targeted in any way....only guesses.
eta: i agree the amex offer process is no longer what it used to be. i wrote a lengthy piece on this earlier. i don't drink alcohol, so why am i getting so many amex offers on wine? jet blue doesn't fly in my region, why.....? what good is a bjs membership when all you have to do is read my zip code? because the one or two people left running the amex offer program wouldn't know "targeting" if it...
when they say personalized, it means the amex offer looks like this:
"spend $100 at shell.com, get $10 back" instead of this:
"spend $100 at a gasoline station and get $10 back."
of course, this is no longer the entire case since they now offer those types of deals but in the past, they did not
Dec. 2, 2021, I made $15.11 purchase at my local Shop Rite.
American Express website says 3% Cash Back for that transaction.
Classified as U.S. Supermarkets.
Sign up for a Slickdeals account to remove this ad.
This information may (or may not) be dated, but I think it's relevant to the discussion about targeting.
spend $100 get $35 back when you shop at any grocery store. the only way they can do this is offer for kroger. for the category, it would be something like $100 get $5...up to 3 times. amex says we can personalize this to kroger and get your a better deal. but too ba there is no kroger where i live why do i get this offer? because this deal is not targeted in the traditional marketing sense.
i appreciate the link to the post and perhaps amex did a better job years ago and perhaps it was their intent. the author of that post sounds like he is quoting for the mba books that i used to read so no surprise there. too bad amex has a ton of data but the amex offer team member is NOT using it. else there's no way they would send gas offers to telsa owners, diaper offers to empty nesters, wine offers to dui offenders, professional team sports offers to amex expats, beach equipment discount to alaskans, solo stove offers to az residents in the summer, and dell offers to everybody because nobody likes dell anymore. how can you not see these offers are completely random regardless what they claim?
i remember how you use to be able to add offers thru twitter, etc if they didn't show up. not anymore. i remember how you could add the same offer to multiple cards. not anymore (understandable). i remember when an offer popped up, first come first serve....add it in the first day or two else it went away. not anymore. i remember the excellent amex offers from the heavy-hitters (amazon, best buy, walmart, etc) and you would get these offers "no matter" how frequent you shopped there. no more. the totality of all these is what leads me to believe they have abandoned all sensible marketing objectives. together with the gutted small business saturday offering.
these offers do NOT entice me to use The Card. in fact, i'm not going to use amex unless i get an offer. there's no glory or respect or prestige left in using any amex branded card. sorry, this post is just as much a message to amex as it is to the forum; nothing that hasn't already been said by others in the past.
amex offer is not the powerhouse program we think it is.
but i guess it's 2022 so nothing means anything anymore. you could be a car dealership like cars r us and instead of a car you could put a shopping cart in your logo. i guess that's from the new mba. lol
Sign up for a Slickdeals account to remove this ad.