Target has
1.55-Lb Optimum Nutrition Gold Standard 100% Whey Protein Powder (Fruity Cereal, 22 Servings) on sale for
$16.99. Select free store pickup where available, otherwise
shipping is free w/ Target
Circle Card, Target Circle 360 Membership, or on $35+ orders.
Thanks to community member
Tel06c for sharing this deal.
Note: Store pickup availability may vary by location.
About this item:
- 24 g High-Quality Whey Protein per Scoop – 100% of the protein from whey for a fast-absorbing, complete protein source that supports muscle maintenance and growth
- 5.5 g Naturally-Occurring BCAAs + 11g of naturally occurring EAAs – Delivers essential amino acids including leucine, isoleucine, and valine to support post-workout muscle recovery, muscle strength and muscle building when taken over time with regular resistance training
- Low Sugar, Low Carb, Low Fat - With just ~1 g sugar, ~3 g carbs per serving, and whey protein isolate as the primary ingredient with further carbs and fat "isolated" out. It's a high quality choice for athletes focused on lean muscle, weight management, or body-composition goals
- Instantized & Easy-Mix Formula (Great Mixability) – Designed to dissolve smoothly in water, milk, or smoothies with a spoon, shaker, or blender — perfect for fast post-workout shakes or convenient protein boosts
Top Comments
It seems people don't dig the Red 40.
I personally bought 3 from the 2lb Amazon deal because whey is so damn expensive now, but I got the detox steps lined up:
1. Hide the tub: Stash it behind old canned beans so you stop sipping liquefied synthetic cereal milk.
2. Hydrate: Drink 3–4L of water. Red 40 and sucralose pass through your kidneys naturally—no $90 juice fast required.
3. Eat a sour green apple: Sucralose is 600x sweeter than real sugar. Reset your hijacked tastebuds.
4. Eat plain Greek yogurt: Apologize to your gut microbiome with live active cultures.
5. Upgrade the routine: Switch to unflavored whey + real frozen berries for actual antioxidants and gains.
Community Reviews
This Optimum Nutrition fruit-flavored whey powder is mainly appealing for its low per-serving price and familiar cereal-like taste. The deal math lands around 77 cents per serving, and an extra 10 percent clip brought the price down further for some orders. Taste feedback leans toward fruity cereal or Fruity Loops, though the flavor is not for everyone. A recurring caveat is short dated inventory, with tubs arriving close to expiration or already expired, so the seal and date are worth checking on arrival.
Common Questions (4)
The tub contains Red 40 and sucralose, which some shoppers avoid, while others are fine with them because whey is expensive. If you want to avoid those ingredients, this flavor may not be the best fit.
At $16.99 for 22 servings, it works out to about $0.77 per serving. An additional 10% clip coupon was also available, which lowers the effective price further.
It can taste very close to Fruity Loops for some buyers, but others say it does not taste like fruity cereal and is not great. The flavor is very preference-dependent.
Several orders arrived with Best By dates only weeks to about a month away, and one order included a tub that was already expired. The discount appears to be tied to short shelf life, so checking the date, seal, smell, and taste on arrival is important.
AI-generated summary based on comments from the community. Updated ago
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40 Comments
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Red 40 daily consumption under 475mg. And sucralose under 1200mg for a 150lb person is perfectly fine.
sucralose is not acceptable, it's like saccharin, bad news
stevia might be in the "acceptable" category
https://www.sciencedail
But in a world where whey protein is a high priced luxury item (especially the "clean" brands), I'll deal with some artificial sweeteners until prices normalize.
That said, Amazon had 2lb of this flavor for around the same price, so this isn't much of a deal.
**Will end up spending more money to try to fix it
A 16 oz Kombucha is $3, and only a small sip daily does the job.
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Hence the discount. 🤷 ♂️
Hence the discount. 🤷 ♂️
Returned
It tastes fine tho, I mean the flavor itself is fine, not the best tasting but no issues
No sure what everyone is crying about in the comments
if only I am not poor
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