65" Sony XBR65X900F 4K UHD HDR Smart HDTV + $250 Dell eGift Card EXPIRED

I paid $998 back in November for this TV and I've been very pleased with it. If you can use the gift card, I'd say this is the best mid-range TV available for $750 net cost. Yes, the X950G is said to be a bit better in terms of the processor and remote. But probably not a 30% better IMHO.

I just returned this Sony Tv yesterday to Best Buy. I've been happily using a 55" B6 oled for 3 years (with ZERO burn-in), but wanted something bigger and the Sony had great reviews. The Sony looked GREAT on brighter images that filled the screen. If you watch daytime tv, news, video, games and sports, and you sit within a narrow range in front of the screen, you will be happy with this tv. NOT so good for watching letterboxed movies, darker content, and movies with subtitles. It was the local dimming flashing/glowing that annoyed me. This tv has WAY too few dimming zones. Watching parts of the "black" bars in wide aspect/letterboxed movies light up as the brightness of the image changed was distracting. U know, when u see it u can't unsee it, type of thing. And then the glowing/blooming around subtitles or other text that would show up on a darker image was annoying as well. I'm still using a plasma in the bedroom and I use the oled in the living room. The narrow viewing angle on the Sony (vs plasma and oled) was a little disappointing but not surprising for a VA panel. I was really surprised how BAD the native "black" was without local dimming on. The black screen is super "cloudy". Sony must have received a lot of complaints because there's a page on their website called "uneven brightness", where they show a picture of the cloudy black screen (that looks almost exactly like mine) and say it's within specification. Sony should just remove the ability to turn off local dimming, because the tv really is unwatchable on dark content or letterboxed movies without it. And since there are so few dimming zones, when there is a dark (black) screen, but something bright, but small
covers several areas (like a star field in space like in just about every sci-fi or superhero movie, lol) the entire screen "brightens". Ugg. From what I've read about the different designs for making a full array led backlit Tv, I really think Sony should've done like vizio and made the TV thicker rather than going for such a thin "screen". The cloudy/uneven black screen in the Sony looks like a very bad edge lot design. So I treated myself and got a MUCH more expensive 65" B9 oled. Been playing with it for a few days before swapping it for the 55" oled mounted on the wall. So far I see no issues at at. No dirty screen effect at all. The screen is very "clean" looking. My old oled and this new one both do have temporary image retention. On both sets, if I leave a bright object on a dark background on the screen for a while, you can see just barely see a slight shadow when the screen switches to a full/even color. So far, on this new tv and the 3 year old one, the shadow fades as soon as I start watching something else over that area. The same thing happens on my 7-8 year old plasma in the bedroom that usually winds up being on all night after I fall asleep (if I forget to set timer). I'm super amazed at the value of that Samsung plasma! It's displayed years of letterboxed and pillar-boxed (4:3) content, and sat on "selection" screens on YouTube and Netflix for hour after after, and the screen still looks "clean". Oh, I know I'll get a comment/suggestion about "settings". Since the laserdisc days, I've always used calibration discs to adjust all my tv's. Luckily, these days "recommended settings" are easily available from forums tv testing sites, and lots of tv test patterns have been put up on YouTube and they seem to be identical in quality to the ones on the calibration discs.

Oh ok. Go ahead and close the thread guys....