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77" LG OLED77C1PUB 4K Smart OLED TV (2021 Model) + $300 Visa GC + 4-Yr Warranty

$3497
$4,299.00
w/ 2.5% SD Cashback + Free S/H
+30 Deal Score
32,825 Views
BuyDig has 77" LG OLED77C1PUB 4K Smart OLED TV (2021 Model) + $300 Visa Gift Card + 4-Yr Accidental Warranty w/ Burn in Coverage on sale for $3,496.99. Additionally, earn up to 2.5% in Slickdeals Cashback, before purchase when follow the cashback instructions below (PC extension required, before checkout). Shipping is free.

Thanks to Deal Editor iconian for finding this deal.

Note, includes $300 Visa Gift Card and 4-Year Accidental Warranty with Burn in Coverage. Add item to cart for all promotional offers to be automatically added.

More info on the warranty here.

Specs/Key Features
  • Resolution: 3840x2160
  • Refresh Rate: 120Hz (Native) OLED Motion Pro
  • Processor: α9 Gen 4 Processor 4K
  • HDR: Cinema HDR (Dolby Vision, HDR10, HLG) Dolby Vision IQ
  • G-Sync Compatible
  • Smart Platform: webOS + ThinQ AI
    • Ports:
      • 4x HDMI
      • 3x USB 2.0
      • 1x RF/Cable
      • 1x Ethernet
      • 1x RS-232C
      • 1x Digital Audio Output
      • 1x Headphone Out

Editor's Notes & Price Research

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  • About this deal:
    • This deal matches previous FP price, except it comes with a $100 extra Visa GC.
    • Allow up to 2-4 weeks for your VISA gift card delivery
  • Returns:
    • This TV is eligible for Returns within 45-Days (details).

This deal may be eligible for up to 2.5%* at BuyDig in Slickdeals Rewards (Cashback) via the Slickdeals Extension

**Note: This section is automatically added by Slickdeals when a deal also has an active SD Rewards Cashback Offer

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Original Post

Written by
Edited July 26, 2021 at 01:01 PM by
deal [buydig.com]

$3497 + free s/h
  • 4-Year Accidental Warranty starts 30 Days after purchase. More info on the warranty here [buydig.com]
  • Visa Gift Card & 4-Year Accidental Warranty with Burn in Coverage are added to cart when adding the TV
This deal matches previous FP price, except it comes with a $100 extra Visa GC
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Created 07-06-2021 at 09:59 AM by iconian
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I'm not an expert but here is my understanding.

C1 is manufactured in two factories, and one of them only makes the 'evo' panel. It's a lottery as to which one you'll get. Basically, if you are lucky enough to get the new evo panel then you can go into the service menu and just update it. The serial number will tell you whether you got the evo panel or not (you'll have to research that bit). But here is a post with instructions on how to change the settings to make the TV think it's a G1.

https://www.avsforum.com/threads/...t-60757623

I believe doing this makes the TV drive the panel harder (which the evo panel can tolerate), and thus peak brightness can increase a bit. There is a lot of misinformation floating about on the impact of doing this. Some folks initially said that it trashes the sound quality (since speakers on G1 and C1 are different), but supposedly that's not true. I believe Vincent Teoh on HDTV YouTube channel mentioned that same which contributed to that misinformation.

Regardless of whether there is any detrimental impact or not, the biggest concern is LG can potentially void the warranty in case there is any issue. For a $3000+ TV it's definitely not a risk worth taking.

My (very limited) research tells me that if you use this 'hack'', at best you'll get meager improvements to peak brightness. But at worst you may cause some unseen detriment (maybe reduce the life of the TV via faster burn-in), and also may void the warranty. Whether there is much difference between a C1 regular panel vs C1 evo panel when both are running the regular C1 settings - I'm not sure. My guess is that without the G1 settings (which I would advice against anyway), the difference is going to be so minor that most won't be able to tell the difference. I would just ignore the 'evo hack' or the panel lottery and enjoy the TV as is.

Maybe someone has more knowledge on the latest developments on this. But thought I'll share what I know. Hope this helps.
I have a CX and a C7 and there is no real difference in the image quality, even between 3 years of models. OLED is simply as good as it gets.

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#3
is this significantly better than the GX (as far as picture quality) to merit returning (refusing delivery) of my 77gx order with similar perks? mount/no-mount stand is not an issue.
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#4
Be sure to check you local Video Only for a better price.
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#5
Quote from derpingit :
is this significantly better than the GX (as far as picture quality) to merit returning (refusing delivery) of my 77gx order with similar perks? mount/no-mount stand is not an issue.
I can't comment on the GX, but I have a CX and a C1 and the C1 does look a bit nicer to me. But there's the panel lottery and other factors to consider as well obviously.
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#6
Quote from derpingit :
is this significantly better than the GX (as far as picture quality) to merit returning (refusing delivery) of my 77gx order with similar perks? mount/no-mount stand is not an issue.
https://www.rtings.com/tv/reviews/lg/c1-oled

There are a couple neat gaming settings for the C1, otherwise extremely little difference.

The brightness upgrades LG claims just aren't there.
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#7
Quote from mikebpi :
https://www.rtings.com/tv/reviews/lg/c1-oled

There are a couple neat gaming settings for the C1, otherwise extremely little difference.

The brightness upgrades LG claims just aren't there.
The C1 is practically the same panel as CX and GX, just with a wider range of VRR. The G1 is the one with the new panels that are about 20% brighter. I'm gonna wait for the G1 77" to get to around $3500 by end of the year. Honestly though, if this is used in the recommended home theater environment, you won't need the extra brightness. I feel like my B7 is already plenty bright in HDR scenes.
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#8
Quote from Solarium :
The C1 is practically the same panel as CX and GX, just with a wider range of VRR. The G1 is the one with the new panels that are about 20% brighter. I'm gonna wait for the G1 77" to get to around $3500 by end of the year. Honestly though, if this is used in the recommended home theater environment, you won't need the extra brightness. I feel like my B7 is already plenty bright in HDR scenes.
There is a lot of evidence that despite the marketing claims, many C1 TVs have the same evo panel as the G1. Then the same brightness can be unlocked via a setting. But that's the "panel lottery" someone referred to above.
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#9
Quote from jimizman :
Be sure to check you local Video Only for a better price.
This is the real slickdeal. I went to the Video Only in Mountain View and got a LG OLED C1 77' for $2799.
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#10
Quote from Topspin14m :
There is a lot of evidence that despite the marketing claims, many C1 TVs have the same evo panel as the G1. Then the same brightness can be unlocked via a setting. But that's the "panel lottery" someone referred to above.
Wow that's interesting. Is this a 3rd party "hack" or a built in setting?
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#11
Quote from derpingit :
is this significantly better than the GX (as far as picture quality) to merit returning (refusing delivery) of my 77gx order with similar perks? mount/no-mount stand is not an issue.
I have a CX and a C7 and there is no real difference in the image quality, even between 3 years of models. OLED is simply as good as it gets.
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#12
Quote from IvanB4222 :
This is the real slickdeal. I went to the Video Only in Mountain View and got a LG OLED C1 77' for $2799.
I've never even heard of Video Only, seems super local
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#13
Quote from Solarium :
Wow that's interesting. Is this a 3rd party "hack" or a built in setting?
And then potentially void your warranty which on an OLED I would not want to risk
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#14
Well I ordered a CX the delivery company are worthless from buy dig that they're using locally been dealing with them all day trying to schedule an appointment for tomorrow almost wish I held out and got this one instead but like everybody says the difference is are barely noticeable but I am glad that you can get the burn in protection on this deal
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#15
Quote from IvanB4222 :
This is the real slickdeal. I went to the Video Only in Mountain View and got a LG OLED C1 77' for $2799.
Would you be willing to help me out with a copy of your receipt with personal info greyed out ? That way I can visit a store and replicate the deal right away.
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