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phoinix | Staff 6.3K Views
Dec 15, 2025 8:42 AM

$3498*: 77″ Sony QD-OLED BRAVIA XR A95L Series 4K Ultra HD TV at Amazon

$3,498

$5,000

30% off
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Amazon [amazon.com] has 77″ Sony QD-OLED BRAVIA XR A95L Series 4K Ultra HD TV for $3498.
Shipping is free.

Price
$1501.99 lower (30% savings) than the list price of $4999.99


*Previous Popular Deal at $3,800 with 15 Deal Score and 32 comments.


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Deal Details
Community Notes
About the Poster
Amazon [amazon.com] has 77″ Sony QD-OLED BRAVIA XR A95L Series 4K Ultra HD TV for $3498.
Shipping is free.

Price
$1501.99 lower (30% savings) than the list price of $4999.99


*Previous Popular Deal at $3,800 with 15 Deal Score and 32 comments.


50+ bought in past month

amazon.com/dp/B0BYPMMLTR [amazon.com]

My other deals

#ppd

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15 Comments

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Pro
Dec 15, 2025 3:35 PM
15.2K Comments
Joined Aug 2010
turnne
Pro
Dec 15, 2025 3:35 PM
15.2K Comments
Sony is still not wavering on these prices

I do love my A95L though...
Dec 15, 2025 4:24 PM
108 Comments
Joined Oct 2008
niketostitoDec 15, 2025 4:24 PM
108 Comments
There's an offer for 10% back if you use your prime card as well.
1
Dec 15, 2025 4:56 PM
240 Comments
Joined Feb 2016
looktarDec 15, 2025 4:56 PM
240 Comments
Sony is a must have if you make your money watching movies
2
1
Dec 15, 2025 9:17 PM
2K Comments
Joined Sep 2014
bootymongerDec 15, 2025 9:17 PM
2K Comments

Our community has rated this post as helpful. If you agree, why not thank

This is the new MSRP "everywhere price" for this until at least 12/28/25. If you buy from sony.com, you might see a popup (accept all cookies) offering another 10% off. Check paypal for a 5% rewards offer. Some also stack id.me
Attachment 19054138
2
Dec 15, 2025 11:28 PM
3.1K Comments
Joined Apr 2010
wbs3333Dec 15, 2025 11:28 PM
3.1K Comments
Crazy how this thing is still selling for such a high price. I loved how it looked and wanted an A95L. Was debating a few years back if I should wait for the A95L to drop in price or just go with a Samsung. Went with the Sammy, so far don't have any complaints but the A95L is a beast. Good thing I didn't wait for it to drop in price.
Dec 16, 2025 8:42 AM
68 Comments
Joined Jul 2006
infinitespecterDec 16, 2025 8:42 AM
68 Comments
Quote from wbs3333 View quoted comment :
Crazy how this thing is still selling for such a high price. I loved how it looked and wanted an A95L. Was debating a few years back if I should wait for the A95L to drop in price or just go with a Samsung. Went with the Sammy, so far don't have any complaints but the A95L is a beast. Good thing I didn't wait for it to drop in price.
Part of the reason is that it hasn't been replaced. The Bravia 8 Mk2 doesn't have a 77" model, so they keep this around instead. Keeps the prices up.
Dec 17, 2025 6:45 AM
147 Comments
Joined Mar 2021
Arjun.BDec 17, 2025 6:45 AM
147 Comments
Quote from infinitespecter View quoted comment :
Part of the reason is that it hasn't been replaced. The Bravia 8 Mk2 doesn't have a 77" model, so they keep this around instead. Keeps the prices up.
I'm really interested in buying this TV, but I'm wondering if the price is likely to drop before the end of 2025. For those who track TV pricing or have experience with previous models, do you think it'll go on sale or get discounted later in the year?

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Dec 17, 2025 1:22 PM
273 Comments
Joined Aug 2009
json32453Dec 17, 2025 1:22 PM
273 Comments
Which is better? This or Bravia 9
Dec 17, 2025 7:40 PM
192 Comments
Joined Sep 2024
NiemandSXGDec 17, 2025 7:40 PM
192 Comments
Quote from infinitespecter View quoted comment :
Part of the reason is that it hasn't been replaced. The Bravia 8 Mk2 doesn't have a 77" model, so they keep this around instead. Keeps the prices up.
Sony shall replace it with a 77 B8 Mark III. Price tag at least 5K so need to drop A95L anymore.
Dec 18, 2025 3:21 AM
63 Comments
Joined Nov 2011
Digital4n6Dec 18, 2025 3:21 AM
63 Comments
Quote from json32453 View quoted comment :
Which is better? This or Bravia 9
For dark rooms, OLED (this one). For bright rooms, the Mini-LED has better brightness at the expense of "blooming" and black colors are not completely dark like OLED. Saw them side by side tonight, Best Buy has a display thing that actually shows the difference with the demo. Luckily, the Sony rep was in the store at the time and answered all of my questions. I walked out with the 77" OLED A95L.
Dec 18, 2025 3:26 AM
63 Comments
Joined Nov 2011
Digital4n6Dec 18, 2025 3:26 AM
63 Comments
Best Buy has the same price if you want to go in person and get their credit card to get 20% off in "points" for first day's total purchases. The rep said he can manually apply it as a statement credit (maybe as an in-store price adjustment afterwards but not sure?). He texted me his personal cell number and told me to remind him in 16 days for the $700 adjustment. That convinced me to buy and take it home immediately. Other benefit is that if there is anything wrong with it, can return it to the local store for an exchange instead of trying to photograph damage for RMA and ship back.
Dec 18, 2025 7:30 AM
123 Comments
Joined Nov 2017
DanDiego2Dec 18, 2025 7:30 AM
123 Comments
Lol! Its finally at my trigger pulling price from 2 years ago. Too bad 2 new LG and Samsung OLED models which surpass this TVs specs and features have already come out. I might as well buy the LG 83" C5 for this price or the G5 for $500 more.
Who is paying this price for a 3 year old model when LG and Samsung have better newer models that go up to 83" for the same price or cheaper?
Dec 19, 2025 1:27 AM
147 Comments
Joined Mar 2021
Arjun.BDec 19, 2025 1:27 AM
147 Comments
Quote from Arjun.B View quoted comment :
I'm really interested in buying this TV, but I'm wondering if the price is likely to drop before the end of 2025. For those who track TV pricing or have experience with previous models, do you think it'll go on sale or get discounted later in the year?
I am on the same boat! Looking for price drop
Dec 19, 2025 4:12 PM
63 Comments
Joined Nov 2011
Digital4n6Dec 19, 2025 4:12 PM
63 Comments
Quote from DanDiego2 View quoted comment :
Lol! Its finally at my trigger pulling price from 2 years ago. Too bad 2 new LG and Samsung OLED models which surpass this TVs specs and features have already come out. I might as well buy the LG 83" C5 for this price or the G5 for $500 more.
Who is paying this price for a 3 year old model when LG and Samsung have better newer models that go up to 83" for the same price or cheaper?
People who like the Sony processor's upscaling and prefer the slightly higher quality OLED panels.

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Dec 21, 2025 5:44 AM
1.1K Comments
Joined Jun 2010
SDNoviceDec 21, 2025 5:44 AM
1.1K Comments
Quote from DanDiego2 View quoted comment :
Lol! Its finally at my trigger pulling price from 2 years ago. Too bad 2 new LG and Samsung OLED models which surpass this TVs specs and features have already come out. I might as well buy the LG 83" C5 for this price or the G5 for $500 more.
Who is paying this price for a 3 year old model when LG and Samsung have better newer models that go up to 83" for the same price or cheaper?
It was the king of TV for few years, so yeah..It will still beat the latest top tier ones on most categories.

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