frontpagephoinix | Staff posted Jan 09, 2026 10:00 PM
Item 1 of 3
Item 1 of 3
frontpagephoinix | Staff posted Jan 09, 2026 10:00 PM
14.1oz Isopure Clear Whey Isolate Protein Powder (Tropical Punch)
w/ Subscribe & Save + Free Shipping2 for $31.45
$56
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Ever since Glanbia (the parent company of Optimum Nutrition) acquired them in 2014, the brand's identity has quietly shifted. You'll notice they've scrubbed 'ion-exchanged' from the marketing. To maintain their signature 'zero carb', (or low carb in this product), they now utilize Glanbia's massive in-house supply of Cross-Flow Microfiltered (CFM) isolate--which is why Glanbia's ownership (as a raw material producer) makes this shift financially viable for them.
By blending CFM with their traditional isolate, they've created a better product for the consumer. CFM uses physical ceramic filters rather than chemicals, which preserves those delicate protein subfractions. It's a rare case where a massive corporate buyout actually resulted in a 'cleaner' nutritional profile for the end user...lol
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Our community has rated this post as helpful. If you agree, why not thank Derek173
In for two of these thank you!
Our community has rated this post as helpful. If you agree, why not thank ykhurana6
Use the link OP provided and you can add more than 1.
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Our community has rated this post as helpful. If you agree, why not thank MrsFrizzleGaveMeLSD
Ever since Glanbia (the parent company of Optimum Nutrition) acquired them in 2014, the brand's identity has quietly shifted. You'll notice they've scrubbed 'ion-exchanged' from the marketing. To maintain their signature 'zero carb', (or low carb in this product), they now utilize Glanbia's massive in-house supply of Cross-Flow Microfiltered (CFM) isolate--which is why Glanbia's ownership (as a raw material producer) makes this shift financially viable for them.
By blending CFM with their traditional isolate, they've created a better product for the consumer. CFM uses physical ceramic filters rather than chemicals, which preserves those delicate protein subfractions. It's a rare case where a massive corporate buyout actually resulted in a 'cleaner' nutritional profile for the end user...lol
Our community has rated this post as helpful. If you agree, why not thank MrsFrizzleGaveMeLSD
The supplement industry has improved significantly since the "wild west" days of protein spiking (where companies added cheap amino acids like glycine or taurine to trick nitrogen tests into showing higher protein counts). Most major brands now source from the same reputable raw manufacturers--like Glanbia (who owns ON and Isopure), Hilmar, or Saputo. These giants have strict quality controls because they have massive purchasing power and reputations to protect.
Optimum Nutrition and Dymatize remain the reliable benchmarks for quality and frequent deals here. While Myprotein used to be the budget king, their pricing has become more volatile lately. The premium tier has also expanded significantly with a focus on full-disclosure labels and grass-fed sourcing. Brands like Transparent Labs, Legion, NutraBio and Sports Research are highly regarded for their third-party testing and transparency.
Ultimately, the best approach is to find a reputable brand that tastes decent to you and fits your budget. While the big names offer consistency, don't be afraid to try smaller, third-party tested brands if they offer a better price-per-serving or a cleaner ingredient profile that matches your goals. Personally, I use NOW Foods whey isolate unflavored (their flavored proteins--chicolate, vanilla--taste bad imo). It offers good value, especially in the 10lb bulk bags, and the company is reputable. I prefer unflavored because it's more versatile; I can easily mix it into cereal or chocolate milk, etc to boost protein content. Hope that helps.
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