Bud Light The Music First Game 8/15/13

https://www.facebook.com/BudLight...5530059150
https://new.myspace.com/budlightmusicfirst

open to residents of the United States who are 21 years of age or older.

begins at 12:00:00 a.m. Central Daylight Time ("CDT") on May 1, 2013 and ends at 11:59:59 p.m. CDT on August 15, 2013

Three (3) ways to play during the Game Period:
(a) Mobile/Internet: Look inside specially-marked packages of Bud Light®, Bud Light Lime® or Bud Light® Platinum beer for an alphanumeric code ("Code"). Or, to request a Code and copy of the Official Rules without making a purchase, hand print your name, address, email address, and age on a 3" x 5" card or piece of paper and mail to: Music First Game Piece Request, P.O. Box 753726, El Paso, TX 88575-3726. Your Code will be emailed to you. Limit one (1) free Code request per envelope. Limit one (1) free Code request per person per day. Requests must be received by August 8, 2013. To play using the Code, use your smart phone or other web-enable device with data plan to scan the Game quick response ("QR") code featured on specially-marked packages of Bud Light® beer. You will be directed to download a custom application to play the Game. Once the application has been downloaded, open the application and push the "scan" button to scan the QR code. After scanning with the custom application you will be prompted to enter a valid email address and your Code to submit a chance to win a prize (a "Play"). Or, visit www.budlight.com/musicfirst and follow the online instructions to enter a valid email address and your Code to submit a play for a chance to win a prize (also a "Play"). Limit one (1) Play per Code.

(b) Retail: Use your smart phone or other web-enable device with data plan to scan the QR code featured on promotional materials at participating stores with the QR reader application already installed on your phone. You will be directed to download a custom application to play the Game. Once the application has been downloaded, you will be directed to a mobile web page where you may submit a play for a chance to win a prize (also a "Play"). No Code is required to Play via this method.

(c) Facebook: Visit the "Music First Game" application at www.facebook.com/budlight and "Like" or "Share" the page with Facebook friends to unlock a QR Code. Use the Music First Game mobile application to scan the QR Code on the Facebook page for a chance to win a prize (also a "Play").

Proof of scanning QR codes does not constitute proof of completion or submission of a Play. To scan a QR code, participants must have a smart phone or other web-enabled device with a camera feature or QR scanner and may incur message or data charges from their wireless service provider for each message sent and received. If you do not have a QR reader already installed on your phone, type 'QR reader' in your mobile device's application store search field to find available QR readers for your smart phone or other web-enabled device. Message and data rates may apply. You will receive a response which will contain a link to download a QR reader for your specific device. Participants are solely responsible for any such wireless charges. Check with your wireless service provider for details on these and other applicable charges. Not all wireless carriers participate.

During the Game Period, randomly-selected times will be chosen by the independent judging organization ("Judges"), whose decisions are final in all matters relating to this Game. The first participant who completes a Play in accordance with these Official Rules on or immediately after a randomly-selected time during the Game Period will win a prize (subject to verification). If your mobile phone or computer screen displays a prize-winning message, you are a winner of the prize indicated (subject to verification). If your mobile phone or computer screen does not display a prize-winning message, you are not a winner of a prize. The following prizes will be randomly awarded during the Game Period: (1) Live Nation® Concert Cash®, (2) Monster® DNA On-Ear Headphones; (3) Music Downloads from Universal Music Group; and (4) Market-Specific Prize #2: Concert Tickets. The following prizes will be randomly awarded from May 1, 2013 – July 5, 2013: Market-Specific Prize #1: Music First Concert Tickets. See Rule #10 for Prize details. All Plays must be received and/or recorded during the Game Period. Sponsor's designated official judging organization's computer is the official time keeping device for this Game. No other forms of play are valid. Limit three (3) Plays per person per day: one (1) Play using the Code found inside specially-marked packages of Bud Light®, Bud Light Lime® or Bud Light® Platinum beer; one (1) Play by scanning the QR Code on promotional materials at participating stores; and one (1) Play on www.facebook.com/budlight. A "day" is defined as a twenty-four (24) hour time period beginning at 5:00:00 a.m. CDT and ending the following day at 4:59:59 a.m. CDT with the exception of the first day of the Sweepstakes which shall begin at 12:00:00 a.m. CDT and end the same day at 4:59:59 a.m. CDT and the last day of the Sweepstakes which shall begin at 5:00:00 a.m. CDT and end the same day at 11:59:59 p.m. CDT.

Prize Details:
NATIONAL PRIZES:

NATIONAL PRIZE #1: LIVE NATION® CONCERT CASH®: Each winner will receive one (1) prize code redeemable for $100.00 Live Nation® Concert Cash®, $50.00 Live Nation® Concert Cash®, $25.00 Live Nation® Concert Cash® or $10.00 Live Nation® Concert Cash®. The prize code ("Concert Cash Code") is a one-time use only voucher code good toward $100-off, $50-off, $25-off or $10-off final ticket purchase for a 2013 concert at aparticipating Live Nation owned or operated venue in the United States, based on availability under this program; or $100-off, $50-off, $25-off or $10-off select merchandise sold at the Live Nation Store. Concert Cash Code cannot be used toward merchandise shipping charges. Excludes fan clubs and ticket packages. All ticket purchases are subject to the Purchase Policy found at http://www.livenation.com/h/purchase.html. The prize code is redeemable only on the Live Nation website located at www.livenation.com/budlightconcertcash. Concert Cash Code must be redeemed by 3:00 PM PT on October 31, 2013, while supplies last. A Concert Cash Code can be used only once. Limit one (1) Live Nation® Concert Cash prize per person per prize levels $10.00, $25.00, $50.00 or $100.00 Live Nation® Concert Cash.


Prize Quantity Prize Description ARV
500 One (1) prize code redeemable for $100 Live Nation® Concert Cash®. $100.00
2,500 One (1) prize code redeemable for $50 Live Nation® Concert Cash®. $50.00
5,000 One (1) prize code redeemable for $25 Live Nation® Concert Cash®. $25.00
50,000 One (1) prize code redeemable for $10 Live Nation® Concert Cash®. $10.00
NATIONAL PRIZE #2: MONSTER® DNA ON-EAR HEADPHONES: Each winner will receive one (1) pair of Monster® DNA On-Ear Headphones. Limit one (1) pair of Monster® DNA On-Ear Headphones per person. The Monster Headphones will be awarded as outlined in the chart below:

Prize Quantity Prize Description ARV
1,000 One (1) pair of Monster® DNA On-Ear Headphones. $229.95
NATIONAL PRIZE #3: MUSIC DOWNLOADS FROM UNIVERSAL MUSIC GROUP: Each winner will receive fifty (50) music downloads, ten (10) music downloads or one (1) music download. Code is case sensitive. Offer expires 10/31/13. Valid in the United States only. Void where prohibited by law. Limit one (1) music download per person per prize levels 10 or 50 music downloads. Limit ten (10) music downloads per person per prize level one (1) music download. The music downloads will be awarded as outlined in the chart below:

Prize Quantity Prize Description ARV
600 Fifty (50) Music Downloads from Universal Music Group. $49.50
6,000 Ten (10) Music Downloads from Universal Music Group. $9.90
430,000 One (1) Music Download from Universal Music Group. $0.99
MARKET-SPECIFIC PRIZES:

Each Market-Specific Prize is available only to participants within a pre-determined list of zip codes. At the time of participation, participant will have an opportunity to see which Market-Specific Prizes (if any) are available to be won based on his/her zip code. Participant may click on the "See Available Prizes" link at the Website or mobile web page to view the list of available prizes.

MARKET-SPECIFIC PRIZE #1: MUSIC FIRST CONCERT TICKETS: Each winner will receive two (2) tickets to a Music First concert ("Music First Concert Tickets.Event date and seating assignments are subject to availability and at Sponsor's sole discretion. Transportation, parking, accommodations, meals, gratuities and all other expenses not specified herein are winner's and guest's responsibility. Winner must claim the prize within seven (7) days and complete the RSVP process within three (3) days and receive a ticket confirmation email to attend the Concert. Tickets are subject to program availability, venue capacity and age restrictions. Winner and guest must be 21 years or older to attend the Concert. Tickets will be at venue Will Call night of the concert under the Winner's name. Winner and guest(s) must abide by all venue policies. If it is suspected by Live Nation in its sole and absolute discretion that a registrant has RSVP'd or attempted to RSVP more than once using multiple email addresses, home addresses, multiple identities, or provided false information, all of the registrant's submissions will be declared null and void and any tickets a registrant might have been entitled to will not be awarded. Live Nation reserves the right to cancel any and all tickets if these terms are suspected to be violated. Sponsor and/or Live Nation reserves the right to revoke full or partial prize from any winner or winner's guest who it and/or venue personnel deem may, in their sole discretion, be intoxicated, be a safety risk, have violated any venue policy or law, and/or may bring Sponsor and/or Live Nation into disrepute. Limit two (2) Market-Specific Prize #1: Music First Concert Tickets per person. Music First Concert Tickets prizes will be awarded as outlined in the chart below:

State Market Prize Quantity Event Date ARV
Alabama Birmingham 90 8/1/13 $60.00
Alaska Anchorage 90 8/1/13 $60.00
Arizona Phoenix 90 8/1/13 $60.00
Arkansas Little Rock 90 8/1/13 $60.00
California Los Angeles 125** 8/1/13 $60.00
California San Francisco 90 8/1/13 $60.00
Colorado Denver 90 8/1/13 $60.00
Connecticut Hartford 90 8/1/13 $60.00
Delaware Wilmington 90 8/1/13 $60.00
Florida Miami 125** 8/1/13 $60.00
Georgia Atlanta 90 8/1/13 $60.00
Hawaii Honolulu 90 8/1/13 $60.00
Idaho Boise 90 8/1/13 $60.00
Illinois Chicago 90 8/1/13 $60.00
Indiana Indianapolis 90 8/1/13 $60.00
Iowa Iowa City 90 8/1/13 $60.00
Kansas Lawrence 90 8/1/13 $60.00
Kentucky Louisville 90 8/1/13 $60.00
Louisiana New Orleans 90 8/1/13 $60.00
Maine Portland 90 8/1/13 $60.00
Maryland Silver Springs 90 8/1/13 $60.00
Massachusetts Boston 90 8/1/13 $60.00
Michigan Detroit 125** 8/1/13 $60.00
Minnesota Minneapolis 90 8/1/13 $60.00
Mississippi Biloxi 90 8/1/13 $60.00
Missouri St. Louis 90 8/1/13 $60.00
Montana Missoula 90 8/1/13 $60.00
Nebraska Lincoln 90 8/1/13 $60.00
Nevada Las Vegas 110 8/1/13 $60.00
New Hampshire Portsmouth 100 8/1/13 $60.00
New Jersey Atlantic City 90 8/1/13 $60.00
New Mexico Albuquerque 90 8/1/13 $60.00
New York New York City 125** 8/1/13 $60.00
North Carolina Charlotte 90 8/1/13 $60.00
North Dakota Fargo 90 8/1/13 $60.00
Ohio Columbus 90 8/1/13 $60.00
Oklahoma Oklahoma City 90 8/1/13 $60.00
Oregon Portland 90 8/1/13 $60.00
Pennsylvania Philadelphia 90 8/1/13 $60.00
Rhode Island Providence 90 8/1/13 $60.00
South Carolina Myrtle Beach 90 8/1/13 $60.00
South Dakota Sioux Falls 90 8/1/13 $60.00
Tennessee Nashville 90 8/1/13 $60.00
Texas Austin 125** 8/1/13 $60.00
Texas San Antonio 90 8/1/13 $60.00
Utah Salt Lake City 90 8/1/13 $60.00
Vermont Burlington 90 8/1/13 $60.00
Virginia Virginia Beach 90 8/1/13 $60.00
Washington Seattle 90 8/1/13 $60.00
West Virginia Charleston 90 8/1/13 $60.00
Wisconsin Milwaukee 90 8/1/13 $60.00
Wyoming Jackson Hole 90 8/1/13 $60.00
**Denotes the minimum number of tickets to be awarded.
MARKET-SPECIFIC PRIZE #2: CONCERT TICKETS: Each winner will receive two (2) tickets or four (4) Concert Tickets ("Concert Tickets") as specified in the chart below. Event date and seating assignments are subject to availability and at Sponsor's sole discretion. Transportation, accommodations, meals, gratuities and all other expenses not specified herein are winner's responsibility. Limit one (1) Market-Specific Prize #2: Concert Tickets per person. The Concert Tickets prizes will be awarded as outlined in the chart below:

State Market / Concert Location Prize Quantity Prize Description Event Date(s) ARV
Georgia Atlanta 1 Two (2) Lawn Tickets to Phish 07/16/13 $90.00
Georgia Atlanta 1 Two (2) Lawn Tickets to Phish 07/17/13 $90.00
Georgia Atlanta 1 Two (2) Lawn Tickets to Bare Naked Ladies 07/26/13 $80.00
Georgia Atlanta 1 Two (2) Lawn Tickets to FUN 10/08/13 $80.00
Florida Tampa 1 Two (2) Lawn Tickets to Heart 06/07/13 $100.00
Florida Tampa 1 Two (2) Lawn Tickets to Rascal Flats 06/18/13 $120.00
Florida Tampa 1 Two (2) Lawn Tickets to Pit Bull/Kesha 06/27/13 $80.00
Florida Tampa 1 Two (2) Lawn Tickets to Big Time Rush 07/06/13 $60.00
Florida Tampa 1 Two (2) Lawn Tickets to Dave Mathews 07/17/13 $122.00
Florida Tampa 1
Florida Tampa 1 Two (2) Lawn Tickets to 311 07/20/13 $120.00
Florida Tampa 1 Two (2) Lawn Tickets to Blake Shelton 08/30/13 $90.00
Florida Tampa 1 Two (2) Lawn Tickets to Maroon 5 09/13/13 $90.00
Florida Tampa 1 Two (2) Lawn Tickets to Depeche Mode 09/14/13 $100.00
Florida West Palm Beach 1 Two (2) Lawn tickets to Rascal Flatts & The Band Perry 06/08/13 $82.00
Florida West Palm Beach 1 Two (2) Lawn tickets to Brad Paisley & Chris Young 06/21/13 $82.00
Florida West Palm Beach 1 Four (4) Lawn tickets to Dave Matthews Band 07/19/13 $264.00
Florida West Palm Beach 1 Four (4) Lawn tickets to Dave Matthews Band 07/20/13 $264.00
Florida West Palm Beach 1 Two (2) Lawn tickets to Jason Aldean & Thomas Rhett 09/07/13 $66.00
Florida West Palm Beach 1 Two (2) Lawn tickets to Keith Urban, Little Big Town & Dustin Lynch 10/05/13 $46.00
Florida West Palm Beach 1 Two (2) Lawn tickets to Luke Bryan, Thompson Square & Florida Georgia Line 10/26/13 $56.00
Minnesota Walker 5 Two (2) 3-day General Admission tickets to Moondance Jam Rock and Classic Rock Festival 2013 7/18/13 – 7/20/13 $420.00
Minnesota Walker 5 Two (2) 2-day General Admission tickets to Moondance Jammin Country Fest 2013 6/21/13 – 6/22/13 $280.00
Minnesota Minneapolis 10 Two (2) single day Basilica Block Party tickets 07/12/13 - 7/13/13 $120.00
Minnesota Various 30 Four (4) tickets to a Lost Highway show of your choice. Any show through 12/31/13 $20.00
Minnesota Royalton 10 Four (4) tickets to Halfway Jam 7/25/13 – 7/27/13 $120.00
Minnesota Shakopee 15 Two (2) General Admission tickets to Warped Tour 07/21/13 $69.00
Minnesota Various 30 Four (4) tickets to a Hairball show of your choice Any show through 12/31/13 $60.00
Minnesota Minneapolis 20 Four (4) tickets to a show at Mill City Nights Any show through 12/31/13 $60.00
South Dakota Sturgis 5 Two (2) General Admission passes to a show during the 2013 Sturgis Motorcycle Rally. 8/3/13 - 8/11/13 $110.00
For all Prizes: Any difference between stated value and actual value will not be awarded. Total ARV of all prizes is $1,851,785