*** You'll receive $400 Walmart eGift Card.You'll receive an email with the eGift Card approximately 25 days after your device has shipped. ***
*** iPhone 11 64gb Verizon is $27.04 x 24 months - about $50 over MSRP ***
Similar to last year..
Starts Nov 14 for 7 days. Midnight online, 5am in-store
$400 eGC on iPhone 11
$450 eGC on iPhone 11Pro or iPhone 11ProMax
$450 eGC on iPhone Xs or XsMax
eGC sent within 24 hours for in-store activations, 20 days after delivery for online.
No trade in required. Requires activation and installment plan, AT&T or Verizon or Sprint.
You can trade-in in store only and get up to $250 eGC
NOTE: Last year Walmart had raised the prices of the phones for about $50 over MSRP. Expect the same.
http://walmart.com 
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The only contract model I could find in-stock is the iPhone 11 Pro 64GB, and multiplying their monthly rates equate to $849 ($150 off original MSRP)–Apple is also no longer officially selling the 11 Pro.
If they don't raise their prices for the BF sale, one can expect to get the 11 Pro for $400 after GC. Note, this is before tax (on $849) and activation/upgrade fee from the carrier.
Some folks mentioning they don't care for device payment. Since the discount is coming from Walmart in a form of a GC (and not monthly bill credits), you can always pay it off early and own the device.
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it does not matter much, at most you can down pay 20% to walmart
the remaining has to be paid to carrier
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