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IKEA Tiny Scavenger Hunt Contest *Essay* (Con. US & DC) 5/14/21
May 3, 2021 at
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The IKEA Tiny Scavenger Hunt Contest ("Contest") begins on April 30, 2021 at 12:30 PM ET and ends on May 14, 2021 at 11:59 PM ET ("Contest Period").
https://www.ikea.com/us/en/campai...ub2bac
The Contest is open to legal residents of the continental United States and the District of Columbia (excluding AK and HI), who are at least eighteen (18) years of age (nineteen (19) in AL and NE) or older at the time of entry, and who are IKEA Family members at the time of entry. You can obtain an IKEA Family membership free of charge by signing up for the program at https://www.ikea.com/us/en/ikea-family.
Must have IKEA Family membership number
Instagram needed to search for clues.
a. At the beginning of the Contest Period, Sponsor will post the first "tiny puzzle" (each, a "Puzzle") for the scavenger hunt on Sponsor's official Instagram account "@ikeausa";
b. The answer to this Puzzle will lead you to a previous post within Sponsor's official Instagram account "@ikeausa" that will direct you to the next hint;
c. This hint will be on one of Sponsor's brand partner's (each, an "Influencer") Instagram accounts, where you must solve a "tiny clue" (each, a "Clue") hidden in the Influencer's account that leads to one of the letters of the secret password (the "Secret Password");
d. Every few days during the Contest Period, Sponsor will post a new Puzzle on "@ikeausa" and participants must follow the same steps as above to collect the next letter of the Secret Password;
e. After solving all six (6) Puzzles, Clues, and collecting all six (6) letters to the Secret Password during the Contest Period, visit IKEA-USA.com/tinyhome to access the Contest entry portal ("Contest Entry Page");
f. Follow the instructions on the Contest Entry Page to fill out the Contest entry form, including (i) providing your contact information and IKEA Family membership number, (ii) submitting an essay of no more than 2500 characters answering the question "How would this wonderful tiny home allow you to live a more sustainable life, and why is a sustainable lifestyle important to you?" (the "Essay"), and (iii) entering the six (6) letter Secret Password (collectively, the "Contest Submission").
The Contest Submission Period begins on May 12, 2021 (after the final Clue is posted) and ends on May 14, 2021 (the "Contest Submission Period").
Limit: one entry per person/per IKEA Family membership number – Entrant name must match the name on the IKEA Family membership account.
Prize: One (1) winner will receive (i) the "IKEA tiny home" (ARV $75,000), and (ii) $20,000 in cash to cover estimated taxes. The "IKEA tiny home" is the Boho XL 2020 model built by Escape Traveler and customized by IKEA with interior design, furniture and furnishing selections. The trailer is 187 square feet, 8'6" wide x 10' high, and weighs approximately 11,000 pounds (with hitch). The tiny home includes kitchen, bathroom, bedroom and living spaces outfitted with Sponsor-chosen IKEA furniture and furnishings. Total approximate retail value ("ARV") of all prizes: $95,000. The prize is non-transferable. Cash portion of the prize will be paid via check to the winner following winner's acceptance and receipt of the tiny home portion of the prize. The cash portion of the prize will not be awarded if winner cannot or does not accept the tiny home portion of the prize.
Winner must have a ¾ ton (2500+) or 1 ton (3500+) truck equipped with a 2 and 5/16ths ball to tow the tiny home. The tiny home is approximately 9,000 lbs empty and approximately 11,000 lbs with everything secured inside.
Rules: https://www.ikea.com/us/en/campai...ub193e
https://www.ikea.com/us/en/campai...ub2bac
The Contest is open to legal residents of the continental United States and the District of Columbia (excluding AK and HI), who are at least eighteen (18) years of age (nineteen (19) in AL and NE) or older at the time of entry, and who are IKEA Family members at the time of entry. You can obtain an IKEA Family membership free of charge by signing up for the program at https://www.ikea.com/us/en/ikea-family.
Must have IKEA Family membership number
Instagram needed to search for clues.
a. At the beginning of the Contest Period, Sponsor will post the first "tiny puzzle" (each, a "Puzzle") for the scavenger hunt on Sponsor's official Instagram account "@ikeausa";
b. The answer to this Puzzle will lead you to a previous post within Sponsor's official Instagram account "@ikeausa" that will direct you to the next hint;
c. This hint will be on one of Sponsor's brand partner's (each, an "Influencer") Instagram accounts, where you must solve a "tiny clue" (each, a "Clue") hidden in the Influencer's account that leads to one of the letters of the secret password (the "Secret Password");
d. Every few days during the Contest Period, Sponsor will post a new Puzzle on "@ikeausa" and participants must follow the same steps as above to collect the next letter of the Secret Password;
e. After solving all six (6) Puzzles, Clues, and collecting all six (6) letters to the Secret Password during the Contest Period, visit IKEA-USA.com/tinyhome to access the Contest entry portal ("Contest Entry Page");
f. Follow the instructions on the Contest Entry Page to fill out the Contest entry form, including (i) providing your contact information and IKEA Family membership number, (ii) submitting an essay of no more than 2500 characters answering the question "How would this wonderful tiny home allow you to live a more sustainable life, and why is a sustainable lifestyle important to you?" (the "Essay"), and (iii) entering the six (6) letter Secret Password (collectively, the "Contest Submission").
The Contest Submission Period begins on May 12, 2021 (after the final Clue is posted) and ends on May 14, 2021 (the "Contest Submission Period").
Limit: one entry per person/per IKEA Family membership number – Entrant name must match the name on the IKEA Family membership account.
Prize: One (1) winner will receive (i) the "IKEA tiny home" (ARV $75,000), and (ii) $20,000 in cash to cover estimated taxes. The "IKEA tiny home" is the Boho XL 2020 model built by Escape Traveler and customized by IKEA with interior design, furniture and furnishing selections. The trailer is 187 square feet, 8'6" wide x 10' high, and weighs approximately 11,000 pounds (with hitch). The tiny home includes kitchen, bathroom, bedroom and living spaces outfitted with Sponsor-chosen IKEA furniture and furnishings. Total approximate retail value ("ARV") of all prizes: $95,000. The prize is non-transferable. Cash portion of the prize will be paid via check to the winner following winner's acceptance and receipt of the tiny home portion of the prize. The cash portion of the prize will not be awarded if winner cannot or does not accept the tiny home portion of the prize.
Winner must have a ¾ ton (2500+) or 1 ton (3500+) truck equipped with a 2 and 5/16ths ball to tow the tiny home. The tiny home is approximately 9,000 lbs empty and approximately 11,000 lbs with everything secured inside.
Rules: https://www.ikea.com/us/en/campai...ub193e
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