I was recently charged 149.79 for the annual Disney plus service with out ads. When I called customer service to cancel it based on the price increase, I was told I could add the Disney Plus basic to my already established Hulu Student account.
I assume you have to have the student account to get this to work. But if you do go into your account settings, there you will find a billings page with optional add-ons to your plan. Once you click that you will see an option to add Disney plus with ads to your Hulu account. NOTE: this can only be done thru your Hulu.com profile account and on Google chrome, not via the app or Disney website.
Total I am now being billed monthly is 4.27 for both streaming services vs the $9.99 monthly bundle price for the same services.
https://www.hulu.com/
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All these streaming platforms have shifted from "acquire and keep subscribers at any cost" to "we need to start making money on this" for several reasons:
1. they were mostly subsidizing costs for us compared to what they were paying to third parties, licensing, residuals, creation content, etc. It wasn't even close.
2. Consolidation is happening, and will accelerate...meaning less competition. Easier to pitch yourself to a buying company if your financials show black instead of red
3. shareholders! They're tired of losing money! This last one is more indirect, but it is absolutely creating pressure for all these companies to increase efficiency and profitablity instead of sub growth.
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Also please look at inflation graph for past several years…currently at 3.2.
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