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frontpageboozecrooze posted Jan 24, 2026 07:14 PM
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frontpageboozecrooze posted Jan 24, 2026 07:14 PM

65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L)

+ Free Shipping

$800

$1,200

33% off
Best Buy
53 Comments 25,905 Views
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Deal Details
Best Buy has 65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L) on sale for $799.99. Shipping is free, otherwise select free store pickup where available.
  • Note: Availability for pickup may vary by location.
Amazon has 65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L) on sale for $798. Shipping is free.

Sony has 65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L) on sale for $799.99. Shipping is free.

Thanks to Community Member boozecrooze for sharing this deal.

Specs:
  • Resolution: 3840 x 2160 (4K UHD)
  • Refresh Rate: 120Hz
  • Panel Type: VA
  • Backlight Type: Direct Full Array LED (with Local Dimming)
  • Smart Platform: Google TV
  • Ports:
    • 4x HDMI 2.1
    • 2x USB 2.0
    • 1x Ethernet (LAN)
    • 1x Composite video input
    • 1x Optical digital audio output
    • 1x Headphone output
    • 1x Antenna input (RF)

Editor's Notes

Written by SubZero5 | Staff

Original Post

Written by boozecrooze
Community Notes
About the Poster
Deal Details
Community Notes
About the Poster
Best Buy has 65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L) on sale for $799.99. Shipping is free, otherwise select free store pickup where available.
  • Note: Availability for pickup may vary by location.
Amazon has 65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L) on sale for $798. Shipping is free.

Sony has 65" Sony BRAVIA XR X90L LED 4K UHD 120Hz Smart Google TV (2023, XR65X90L) on sale for $799.99. Shipping is free.

Thanks to Community Member boozecrooze for sharing this deal.

Specs:
  • Resolution: 3840 x 2160 (4K UHD)
  • Refresh Rate: 120Hz
  • Panel Type: VA
  • Backlight Type: Direct Full Array LED (with Local Dimming)
  • Smart Platform: Google TV
  • Ports:
    • 4x HDMI 2.1
    • 2x USB 2.0
    • 1x Ethernet (LAN)
    • 1x Composite video input
    • 1x Optical digital audio output
    • 1x Headphone output
    • 1x Antenna input (RF)

Editor's Notes

Written by SubZero5 | Staff

Original Post

Written by boozecrooze

Community Voting

Deal Score
+123
Good Deal
Get Deal at Best Buy

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Top Comments

nsknuds
1110 Posts
182 Reputation
SMH. This isn't true, and is one of the biggest myths that still exist.
This TV is several years old, and this is the lowest it has been. EVER.
It's not getting any lower next week just because of your mythical "Super Bowl sales" you believe it.
This is it. Buy now. Don't wait.
Meowmixes98
1491 Posts
71 Reputation
I have this TV and it's definitely top tier. I'm really proud of my purchase. Go ahead and get it for this price. It's a steal!
kukunsan
190 Posts
184 Reputation
I would buy mini led one for $200 more from Costco

53 Comments

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Jan 28, 2026 12:27 AM
8,063 Posts
Joined Oct 2004
VarmintCongJan 28, 2026 12:27 AM
8,063 Posts
Quote from kkau :
Brighter rooms (sun lit) get Full Array
Dimmer rooms get OLED
It depends more on the screen coating. My X90J (older version of this) has a very reflective coating and is terrible in a bright room.
Jan 28, 2026 01:49 AM
64 Posts
Joined Apr 2016
itzsamzJan 28, 2026 01:49 AM
64 Posts
Great TV! I kinda like this over LG B2 OLED I have. (Not to offend OLED fans)
Jan 28, 2026 01:51 AM
64 Posts
Joined Apr 2016
itzsamzJan 28, 2026 01:51 AM
64 Posts
Quote from morbie :
How does this compare to OLED?
Colors are more vibrant in OLED but this is more natural/realistic.
1
Jan 28, 2026 02:08 AM
9,122 Posts
Joined Dec 2014
LEOMHK1.0Jan 28, 2026 02:08 AM
9,122 Posts
Quote from VarmintCong :
It depends more on the screen coating. My X90J (older version of this) has a very reflective coating and is terrible in a bright room.
The glossier the screen...the better the picture quality.
Jan 28, 2026 05:32 AM
5,395 Posts
Joined Jan 2006
scottmanJan 28, 2026 05:32 AM
5,395 Posts
Quote from Gb1908 :
Sony and Samsimg were price gouging during BF sales... and sony will now liquidate because they are selling out to tcl?? Gtfoh... boycott...most who saw this price gouging bought a tcl or hisense anyway if they had any sense....
RIP sony. Didn't know about the sony/tcl thing. I guess it couldn't fight off the tcl and hisenses of the world any longer. People only care about staring at their 5 inch phone screens these days instead of enjoying a high quality large screen TV. Deadthread
Last edited by scottman January 27, 2026 at 10:34 PM.
Jan 28, 2026 09:36 PM
375 Posts
Joined Aug 2023
I_like_feetJan 28, 2026 09:36 PM
375 Posts
How long will the built-in apps stay supported because this is the only way to get interpolation enabled for streaming content unless using a dvd player.
Last edited by I_like_feet January 28, 2026 at 02:41 PM.
Feb 05, 2026 01:30 PM
3,348 Posts
Joined Jun 2017
NikonShrFeb 05, 2026 01:30 PM
3,348 Posts
All sammy herr pass!
3

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Feb 05, 2026 04:34 PM
108 Posts
Joined Jun 2013
BrianZ1268Feb 05, 2026 04:34 PM
108 Posts
I know it's different price brackets but for gaming and movies...is the lg g5 worth the extra money or is this good enough to save the extra $1k?
Feb 06, 2026 02:07 AM
735 Posts
Joined Dec 2011
mehoff88Feb 06, 2026 02:07 AM
735 Posts
Quote from Meowmixes98 :
I have this TV and it's definitely top tier. I'm really proud of my purchase. Go ahead and get it for this price. It's a steal!
Why? You can get an OLED for this price and that is the true top tier
Feb 06, 2026 02:43 AM
203 Posts
Joined Sep 2013
pepsi23Feb 06, 2026 02:43 AM
203 Posts
Quote from mehoff88 :
Why? You can get an OLED for this price and that is the true top tier
Link?
Feb 06, 2026 05:06 AM
447 Posts
Joined Apr 2014
homerzeppelinFeb 06, 2026 05:06 AM
447 Posts
Quote from WittyBelieve1554 :
Why do they waste a 120hz HDMI port for earc?
I have a 120HZ 4k reciever, so I run everything through that and only connect to my TV through the EARC port (so I can also get sound back when using the TV smart features).

If a TV is only 60hz on its EARC port, it would be a deal breaker for me.

Sure, it is a downside for people who only have an audio out soundbar--but from what was a super high end TV at its release, I can see them catering more towards those with a full setup vs a soundbar.
Feb 06, 2026 07:36 AM
4 Posts
Joined Dec 2025
ScarletSnake7876Feb 06, 2026 07:36 AM
4 Posts
Good deal, only pity is VA panel
Pro
Feb 06, 2026 10:12 AM
496 Posts
Joined Jan 2013
Cobra795
Pro
Feb 06, 2026 10:12 AM
496 Posts
Fantastic TV. I paid way more then this and have zero regrets. Xbox x looks like a dream on it and runs smooth as butter. I just bought a new tcl qm6k pro for my son from Costco. This 3 year old Sony is still better.
Feb 06, 2026 02:14 PM
155 Posts
Joined Apr 2012
lhnola1Feb 06, 2026 02:14 PM
155 Posts
I came close to buying this but ended up going with the crazy x93l deal a couple years ago. But the x90l is still a great buy at this price
Last edited by lhnola1 February 7, 2026 at 02:34 PM.
1

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Feb 06, 2026 07:21 PM
822 Posts
Joined Aug 2016
sknickFeb 06, 2026 07:21 PM
822 Posts
Quote from Cobra795 :
Fantastic TV. I paid way more then this and have zero regrets. Xbox x looks like a dream on it and runs smooth as butter. I just bought a new tcl qm6k pro for my son from Costco. This 3 year old Sony is still better.
& TCL recently bought 51% controlling interest in Sony TV division...collab starts in 2027. Soon to be one & the same
Last edited by sknick February 6, 2026 at 01:42 PM.

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