Coors Light Summer 2013 Sweepstakes (21+) 7/31/13

Entry: http://promo.coorslight.com/refresh

Enter the National Keyword COLD or MUSICA, or a local Keyword (see Rules for local Keywords and prizes).
Or
Text the National Keyword COLD or MUSICA to 42653.

Eligible consumers who enter using a Local Keyword will also receive one (1) entry into the National Grand Prize drawing for that Entry Period and all subsequent Entry Periods. Eligible consumers who enter using a Local Keyword will not be eligible for a chance to win a National First, Second or Third Prize.

Rules: http://promo.coorslight.com/refresh/Rules/en

Timing: begins at or about 12:00:00 pm CT on 5/1/13 and ends at 11:59:59 pm CT on 7/31/13; however the entry periods for certain keywords may begin later than 5/1/13…MUSICA Grand Prize Winner will be selected in a random drawing conducted from among all eligible entries using the keyword MUSICA on or about 7/15/13.

National Grand Prize Entry Period	Prize Quantity	Draw Date
5/1/13 - 5/7/13	1	5/9/13
5/8/13 - 5/14/13	1	5/16/13
5/15/13 - 5/21/13	1	5/23/13
5/22/13 - 5/28/13	1	6/3/13
5/29/13 - 6/4/13	1	6/7/13
6/5/13 - 6/11/13	1	6/13/13
6/12/13 - 6/18/13	1	6/20/13
6/19/13 - 6/25/13	1	6/27/13
6/26/13 - 7/2/13	1	7/8/13
7/3/13 - 7/9/13	1	7/12/13
7/10/13 - 7/16/13	1	7/19/13
7/17/13 - 7/23/13	1	7/26/13
7/24/13 - 7/31/13	1	8/5/13

NATIONAL FIRST, SECOND AND THIRD PRIZE NOTIFICATION: National First, Second and Third Prize Winners will be determined through random computer generation methodology. First, Second and Third prizes are randomly time-seeded, one per day, throughout the Sweepstakes Period, then all remaining prizes are randomly time-seeded throughout the entire Sweepstakes Period. The first entrant who completes a Sweepstakes Entry (whose Sweepstakes Entry is properly received and recorded by Sponsor's computer) on or immediately after a randomly selected time during the Sweepstakes Period will win the corresponding prize… Potential winners will be notified by email within 24-48 hours of the time the Sweepstakes Entry is received.

Limit: one (1) Sweepstakes Entry per person, phone number and/or email address per day per keyword.

Eligibility: open only to legal U.S. residents who are 21 years of age or older.

Prizes:
National Prizes:
One (1) MUSICA Grand Prize: A trip for two (2) to a 2013 Music Festival in Los Angeles, California. Approximate Retail Value ("ARV"): $2,967.

Thirteen (13) Grand Prizes: a Coors Light Refresherator Vending Machine. ARV: $400.

Thirty (30) First Prizes: a Coors Light Cooler. ARV: $122.

Seventy (70) Second Prizes: a Coors Light Tailgate Umbrella. ARV: $30.

Two Hundred (200) Third Prizes: a Coors Light Beverage Wrap. ARV: $5.

MUSICA Grand Prize Trip includes round-trip coach class air transportation from a major commercial airport near winner's residence to Los Angeles, California for winner and one (1) adult guest, two (2) nights hotel standard accommodations (one room/double occupancy), roundtrip transportation to/from airport/hotel, two (2) tickets to a 2013 Music Festival in Los Angeles, California and a $250 travel stipend. Winner's guest must be 21 years of age or older. Trip must be taken on dates specified by Sponsor. Approximate travel dates are August 23 – 25, 2013. Winner and guest must travel on the same itinerary. The actual value of the trip may vary depending on point of departure and fluctuations in the cost of air transportation. Any difference between the estimated ARV and the actual value of the prize will not be awarded. If winner resides within a 100-mile radius of destination, ground transportation may be provided in lieu of air transportation, and no compensation will be provided for any difference in prize value. Travel dates are subject to availability; blackout dates and other restrictions may apply. Winner and guest are responsible for having valid travel documents including government identification and/or passports. Winner is responsible for all travel expenses not included herein, including airline baggage fees, gratuities, meals, and any other incidental costs or expenses related to participation in this prize. Travel must be booked at least 7 days in advance. Guest of winner must sign and return a travel liability release before travel will be booked. Sponsor is not responsible if event is delayed, postponed, or canceled for any reason.

Limit one (1) Refresherator prize (National or Local) per person/household.