H-E-B Back To School Beats Sweepstakes, Contest & IWG ~ 8/31/12 (TX only)

Promotion begins on July 16, 2012 at 12:00:01 a.m. Central Time ("CT") and ends on August 31, 2012 at 11:59:59 p.m. CT. Promotion contains a Contest, a Sweepstakes and an Instant Win Game.

Open only to legal residents of Texas who are at least thirteen (13) years old at the time of entry.

Enter/play - www.heb.com/beat

You will automatically receive one (1) Sweepstakes entry. You will then be able to create a DJ profile and create your own beat (each beat must be thirty (30) seconds or less) (your "Submission"). Once you have completed your Submission you will receive one (1) Instant Win Game play for that day. To play the Instant Win Game, follow the links and instructions and the Instant Win Game results will be instantly displayed. Potential winners of the Instant Win Game will be provided directions for validation. All potential Instant Win Game winners are subject to verification before any prize will be awarded.

Entrants will also be able to rate Submissions, on a scale of one (1) to five (5), five (5) being the best rating, during the Promotion Period. Entrants may rate each Submission one (1) time during the Promotion Period. The average rating for each Submission may be used to help determine the winner, if needed, as described in Section 7c below.

Limit: Each entrant may receive one (1) Sweepstakes entry, one (1) Instant Win Game play per day and may create one (1) Submission per day during the Promotion Period. Multiple entrants are not permitted to share the same email address. Any attempt by any entrant to obtain more than the stated number of entries/plays/Submissions by using multiple/different email addresses, identities, registrations and logins, or any other methods will void that entrant's entries/plays/Submission and that entrant may be disqualified.

Tell A Friend Program: After you play the Instant Win Game and/or upload a Submission, you will be invited to submit the names and email addresses of up to three (3) friends who must be eligible to enter the Promotion. Each person you refer will receive an email notifying them about the Promotion. You may only refer persons with whom you have an existing relationship. For each referral of up to three (3) friends with valid email addresses, you will be given one (1) additional Sweepstakes entry During the Promotion Period. You may receive up to three (3) additional entries into the Sweepstakes per day through Tell A Friend Program.

Winner Determination:
a. Sweepstakes: Administrator will randomly select the potential Sweepstakes winner, from all eligible entries received during the Promotion Period, on or around September 10, 2012. The potential Sweepstakes winner will be notified by mail, email or phone after the date of the random drawing.

b. Instant Win Game: There will be four hundred four (404) random, computer-generated winning times, one for each Instant Win Prize listed below, during the Promotion Period. If you are the first player to play the Instant Win Game at or after one of the randomly-generated times, you will be a potential instant winner of the prize indicated.

c. Contest: During the Judging Phase, a panel of qualified judges determined by Sponsor in its sole discretion will select the winning entrant with the highest scoring Submission, from among all eligible Submissions, based on the following criteria ("Judging Criteria"):
 Creativity/Originality (50%); and
 Quality of Submission (50%).
In the event of a tie, the entrant whose Submission received the highest average public rating score on the Website, will be deemed the potential Grand Prize Contest Winner.

Phase	Start Date (at 12:00:01 a.m. CT)	End Date (at 11:59:59 p.m. CT)
Submission	July 16, 2012	August 31, 2012
Judging & Winner Selection	September 1, 2012	September 7, 2012

ONE (1) SWEEPSTAKES GRAND PRIZE: $5,000 awarded in the form of a check in winner's name. In addition to awarding the Sweepstakes prize, H-E-B will donate $5,000 in cash to the school of the winner's choice. The school must be a public or private school grades K-12 which is located within sixty (60) miles of an H-E-B store and is subject to Sponsor's approval. Sponsor must approve the recipient of the donation in its sole discretion. Winner may not take a tax deduction for H-E-B's donation and H-E-B will not provide a tax basis for the school donation. Approximate Retail Value ("ARV"): $5,000. There is no cash value associated with the opportunity to select the school for the donation from H-E-B. Total ARV of Sweepstakes Prize: $5,000.

ONE (1) CONTEST GRAND PRIZE: $300 Ticketmaster gift card and $700 Visa gift card to travel to the concert of winner's choice. Terms and conditions of gift cards apply. Approximate Retail Value ("ARV"): $1,000. Total ARV of Contest Prize: $1,000.

SIX (6) INSTANT WIN GAME FIRST PRIZES: Toshiba Intel I5 640GB 15.6 Inch Laptop Computer. ARV: $679.99.
TWELVE (12) INSTANT WIN GAME SECOND PRIZES: Game system with a Dance Revolution kit which includes an Xbox 360 with Kinect 250 GB and Dance Central 2. ARV: $399.99.
TEN (10) INSTANT WIN GAME THIRD PRIZES: Samsung Galaxy 7 inch 16GB Tablet. ARV: $349.99.
TWENTY SIX (26) INSTANT WIN GAME FOURTH PRIZES: 16GB Apple IPad WIFI 3G. ARV: $329.
FIFTY (50) FIFTH PRIZES: $100 H-E-B gift card. ARV: $100.
EIGHTY FIVE (85) INSTANT WIN GAME SIXTH PRIZES: $25 H-E-B gift card. ARV: $25.
ONE HUNDRED FIFTEEN (115) INSTANT WIN GAME SEVENTH PRIZES: $15 H-E-B gift card. ARV: $15.
ONE HUNDRED (100) INSTANT WIN GAME EIGHTH PRIZES: $5 H-E-B gift card. ARV: $5.

For All Instant Win Game Prizes: All gift cards are subject to applicable terms and conditions including dormancy fees, if any. H-E-B gift cards may not be used for the purchase of alcohol or tobacco.

Limit: One (1) Instant Win Game prize per person. Total ARV of Instant Win Game Prizes: $30,283.72.

Official Rules [eprize.com]